Marketing
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Featured Marketing Content
Impossible Foods, EQUII Partner Up
Plant-based meat maker Impossible Foods is partnering with high-protein, low-carb food tech company EQUII in a strategic partnership will expand the company’s innovation portfolio.
Lexington Bakes Readies Retail Growth With New Price, Pack Size and Protein
Lexington Bakes is rolling out a slightly smaller pack size (1.65 oz. versus 2 oz.) which has enabled the company to lower its price point, pursue a national retail strategy, and save on costs without “heavily” sacrificing margin points.
The Year In Candy: Freeze-Dried Growth, Texture Play, Fruit-Forward Formulations and Dubai Chocolate
While inflationary pressures have affected how consumers shop to make the most of their budgets – from retail channel to pack size to brand – confectionery industry dollar sales are still growing as shoppers seek to “enhance special moments.”
Additional Content
Expo West: Kuli Kuli Goes All In On Gummies and Blends
Moringa-focused nutrition company Kuli Kuli (#N2121) announced today it will debut four new products spanning two formats at Natural Products Expo West. But there’s a twist…
New Products: Graza Chips, Barbie Freezer Squeezers and The Tinx Sundae
In this week’s new products roundup, Graza makes its first foray into the snack space with limited-edition chips, The Frozen Farmer teams up with Barbie to create its newest frozen treat, and Mid-Day Squares launches new pack sizes in response to consumer demand.
New Products: Goodles’ Gluten-Free Line, Cinnabon Boomchickapop and Flavortown Sauces
In this week’s notable new products roundup, Goodles’ makes its portfolio more inclusive with gluten-free offerings, Siete expands its gluten-free cookie lineup and Guy Fieri brings Flavortown to retailers nationwide. Serenity Kids Serenity Kids is bringing global flavors to tiny tots with its new line of World Explorer Pouches. Available in six varieties – Free… Read more »
New Products: Mean Girls Popcorn, Orthoptera Protein Bars and Kelp-based Powdered Greens
In this week’s notable new products roundup, Rob’s Backstage Popcorn celebrates the upcoming 20th anniversary of Mean Girls, Actual Veggies seeks to reinvent the french fry and Offshore Greens turns to kelp to create a climate-friendly nutrition powder.
Yishi Expands Platform & Reach With Asian-inspired Pancake and Waffle Mixes
Yishi has launched a new line of pancake and waffle mixes, seeking to capture a share of the $202 billion breakfast food market while continuing to bring Asian flavors to the mainstream.
New Products: THC-Infused Chocolate Hazelnut Spread, Mochi Waffles & Frozen Breakfast Sammies
In this week’s notable new products roundup, MyMochi makes its first foray into the breakfast set with mini waffles, Rudi’s expands its frozen portfolio with the addition of breakfast sandwiches and butter launches THC-infused chocolate hazelnut spread just in time for Valentine’s Day.
Seth Rogen’s Houseplant Bringing ‘Contemporary Cannabis Culture’ To Coffee Via Cometeer Collaboration
Seth Rogen is the latest Hollywood name looking to be a part of your morning cup with Houseplant Coffee, a collaborative venture announced this morning between the actor’s Houseplant brand and frozen coffee capsule platform Cometeer.
New Products: Savory Granola, Hot Girl Pickles & Influencer-Approved Chocolate
In this week’s notable new products roundup, Elmhurst 1925 announces the release of its first food product, Streusli brings its granola into new eating occasions and Good Girl Snacks releases Hot Girl Pickles.
‘Regenerative Agriculture Is Not A New Catchphrase’: Five Questions With Singing Pastures Farm Co-Founders John And Holly Arbuckle
The co-founders of Singing Pastures Farm talked to Nosh about bringing the message of regeneratively farmed and pasture-raised pork to the meat snacks category.
Once Upon a Farm Ventures into Dairy With Launch of A2/A2 Whole Milk Shakes
With this week’s launch of A2/A2 Whole Milk Shakes, children’s fresh food brand Once Upon a Farm is seeking to fill a gap for no-added-sugar dairy-based pouches targeted at young consumers.



