Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the natural food industry. Explore what the financial future looks like for natural food entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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If you’ve recently raised a round of funding or have news related to natural food investment, submit your news to your team.
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Featured Investment Content
Food, Beverage & CPG Financing Trends & Updates: Northhall Q2 2026
Beyond the top-line trends, the Q2 2026 Food, Beverage & CPG Financing report from Northhall explores how today’s investment activity reflects broader changes across the food, beverage, and CPG ecosystem.
Rivalz Nets $5M, Launches Puff Snack
Rivalz is raising a $5 million investment as the brand launches a Puff product and targets new foodservice and retail opportunities.
Stars + Honey Makes Retail Debut at Target Following $24M Investment
After tripling sales over the past year and securing a $24 million growth equity investment from VMG Partners, collagen protein bar brand Stars + Honey is making its brick-and-mortar debut with a nationwide rollout at Target.
Additional Content
WSJ Global Food Forum: Ozempic, Inflation and Consumer Concerns Driving Health Trends
During the Wall Street Journal Global Food Forum this week, speakers ranged from government officials to private sector executives and investors who provided a bird’s eye view into key trends and the industry’s response. From our notes, here are some highlights.
Insider Daily Briefing: Hero Bread Raises $21 Million
Also in this issue: how Amia is working to build a migraine-trigger-free food market, General Mills posts Q4 earnings, FDA warns Bimbo Bakeries over allergen labeling and more.
Hero Bread Raises $21 Million
Better-for-you bread is baking up to be big business. Today, Hero Bread announced the closing of a $21 million funding round co-led by Cleveland Avenue, DNS Capital and Composite Ventures.
CPG Week: Bottled Water Behemoth And Omsom’s New Owner
On the CPG Week podcast, the team discusses BevNET Live Summer, the planned merger of BlueTriton and Primo Water as well as DayDayCook’s acquisition of Omsom.
DayDayCook Acquires Omsom
Asian sauce and noodle brand Omsom announced today it has been acquired by growing multi-Asian food brand platform DayDayCook. The deal will consist of a combination of DDC cash and stock which will be paid out over a four-year term. Five non-executive employees of Omsom have been granted 160,000 shares of DDC’s Class A Ordinary… Read more »
Step Inside Wicked Kitchen’s New Home
Wicked Kitchen is on a mission to do for plant-based foods what Annie’s did for organics. Here’s how its new owners plan to help.
Wicked Kitchen Joins Ahimsa Companies
Consolidation is coming to the plant-based alternative space… or at least that is the category direction U.K.-based Wicked Kitchen is banking on. The company announced today it has joined plant-based conglomerate platform Ahimsa Companies.
Retail Strategy Firm PLTFRM Broadens Base with Eye to New Channels
As online marketing and ecommerce have radically changed the playbook for brands, CPG strategy firm PLTFRM is aiming to provide a new “operating system” for modern startups, and now it’s expanding its retail and marketing services to new channels and new industries.
Whipnotic Proves Flavored Whipped Cream Is ‘Not Niche,’ Expands Distribution
Aiming to enliven the whipped cream category, Whipnotic’s patented nozzle technology is helping the brand open new opportunities in both conventional and natural channel retailers.
CPG Week: Artificial Intelligence and Slice Resurrected…Again
The CPG Week podcast team talks about how artificial intelligence is creeping further into all aspects of food and beverage, why granola is having a moment, and the resurrection of soda brand Slice.









