Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the natural food industry. Explore what the financial future looks like for natural food entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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Featured Investment Content
Food, Beverage & CPG Financing Trends & Updates: Northhall Q2 2026
Beyond the top-line trends, the Q2 2026 Food, Beverage & CPG Financing report from Northhall explores how today’s investment activity reflects broader changes across the food, beverage, and CPG ecosystem.
Rivalz Nets $5M, Launches Puff Snack
Rivalz is raising a $5 million investment as the brand launches a Puff product and targets new foodservice and retail opportunities.
Stars + Honey Makes Retail Debut at Target Following $24M Investment
After tripling sales over the past year and securing a $24 million growth equity investment from VMG Partners, collagen protein bar brand Stars + Honey is making its brick-and-mortar debut with a nationwide rollout at Target.
Additional Content
How Back To Nature Rebuilt With An ‘Insurgent Brand Mindset’
Back to Nature has reconstructed the basics of its operations while rebuilding its team and refining its approach to the better-for-you snack category two years after B&G Foods sold it to Barilla without a single team member.
CPG Week: Spindrift Soda and Alani Nu Acquisition
The CPG Week team discusses the launch of a new soda line from sparkling water maker Spindrift just a month after its sale to a private equity group. Then, the group digs into the details of Celsius Holdings’ $1.8 billion acquisition of competitor Alani Nu and examines how the deal could impact distribution in the energy drink category as well as what the sale spells for prior owner (and PRIME maker) Congo Brands.
Lakeview, noosa Combine As Novus Foods
Lakeview Farms and its newly-acquired noosa brand have merged to form new entity Novus Foods. The move comes less than three months after CapVest Partners-owned Lakeview announced its plans to acquire noosa from Campbell’s.
Actual Veggies Closes $7 Million Series A, Gears Up for Costco Launch
Amidst accelerated growth, chef-crafted veggie burger brand Actual Veggies is making new hires and ramping up marketing efforts with the support of a $7 million investment round led by Relentless Consumer Partners, announced today.
Ahimsa Companies Snaps Up Blackbird Foods
Private equity firm Ahimsa Companies is growing its portfolio of plant-based food brands. The company announced on Friday it has acquired frozen pizza and wings purveyor Blackbird Foods.
Sweet Deal: Oobli Partners With Ingredion, Adds Investment
Food technology company Oobli has aligned with ingredient supplier Ingredion in a deal that will help scale its operations and client base and support new product development.
Food Funding Forecast Clouded By Uncertainty
The year is barely underway, and already several significant deals struck in the packaged food sector provide reason for optimism after a tough period on the financing front. While some industry watchers anticipate the pace of transactions to accelerate, others expect strategic acquirers and investors to remain prudent and disciplined. “We see investors are being… Read more »
Olyra Embraces Publix Disco, Recharts Nationally In Natural
Olyra turned its discontinuation from Publix into an insight engine, enabling the brand to rechart growth in the natural channel while better aligning its retail aspirations.
Flowers Foods: Volumes Down, Income Up In ‘Mixed’ Q4 Results
Amid the impending acquisition of Simple Mills, Flowers Foods reported “mixed” Q4 and FY2024 earnings as it goes deeper in better-for-you baked goods.
Sweet Deal: Smucker Divests More Brands to Prioritize Hostess
J.M. Smucker is continuing to cull its portfolio, announcing on Friday it has agreed to sell its Cloverhill and Big Texas value-positioned brands, as well as certain private label products, to JTM Foods, LLC in a deal valued at approximately $40 million.





