Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the natural food industry. Explore what the financial future looks like for natural food entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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Featured Investment Content
Forward Consumer Partners Closes $500M Fund
The Connecticut-based firm said its Fund II, launched in December 2025, will continue to focus on majority equity investments in the range of $25 to $250 million.
[Exclusive] Stellar Snacks Locks In Minority Investment From Main Post Partners
Better-for-you pretzel maker Stellar Snacks has secured a strategic minority growth investment from private equity firm Main Post Partners.
After Reformulation Struggles, Yough Breaks Through with Major Retail Wins
Greek yogurt-based frozen pizza maker Yough was nearing an almost deadly inflection point, until Target stepped in. Over the past six months co-founder and CEO Micheal Rolland went from questioning whether to continue, to buckling down the business and scaling up from 50 to a few thousand doors nationwide.
Additional Content
PLTFRM Goes Deep in Natural, Buys Presence Marketing
Presence Marketing, a natural products brokerage firm that grew out of its Chicagoland founding in 1990 to become the largest independent sales and marketing organization in its channel, has been bought by PLTFRM, a multi-channel sales, marketing, and investment company.
Kettle & Fire Nets $43M from Colter Ventures
Bone broth innovator Kettle & Fire secured a $43 million secondary buyout led by Colter Ventures, the company announced today, marking the start of a new strategic partnership to help fuel the brand’s next stage of growth.
How Back To Nature Rebuilt With An ‘Insurgent Brand Mindset’
Back to Nature has reconstructed the basics of its operations while rebuilding its team and refining its approach to the better-for-you snack category two years after B&G Foods sold it to Barilla without a single team member.
CPG Week: Spindrift Soda and Alani Nu Acquisition
The CPG Week team discusses the launch of a new soda line from sparkling water maker Spindrift just a month after its sale to a private equity group. Then, the group digs into the details of Celsius Holdings’ $1.8 billion acquisition of competitor Alani Nu and examines how the deal could impact distribution in the energy drink category as well as what the sale spells for prior owner (and PRIME maker) Congo Brands.
Lakeview, noosa Combine As Novus Foods
Lakeview Farms and its newly-acquired noosa brand have merged to form new entity Novus Foods. The move comes less than three months after CapVest Partners-owned Lakeview announced its plans to acquire noosa from Campbell’s.
Actual Veggies Closes $7 Million Series A, Gears Up for Costco Launch
Amidst accelerated growth, chef-crafted veggie burger brand Actual Veggies is making new hires and ramping up marketing efforts with the support of a $7 million investment round led by Relentless Consumer Partners, announced today.
Ahimsa Companies Snaps Up Blackbird Foods
Private equity firm Ahimsa Companies is growing its portfolio of plant-based food brands. The company announced on Friday it has acquired frozen pizza and wings purveyor Blackbird Foods.
Sweet Deal: Oobli Partners With Ingredion, Adds Investment
Food technology company Oobli has aligned with ingredient supplier Ingredion in a deal that will help scale its operations and client base and support new product development.
Food Funding Forecast Clouded By Uncertainty
The year is barely underway, and already several significant deals struck in the packaged food sector provide reason for optimism after a tough period on the financing front. While some industry watchers anticipate the pace of transactions to accelerate, others expect strategic acquirers and investors to remain prudent and disciplined. “We see investors are being… Read more »
Olyra Embraces Publix Disco, Recharts Nationally In Natural
Olyra turned its discontinuation from Publix into an insight engine, enabling the brand to rechart growth in the natural channel while better aligning its retail aspirations.
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