Innovation

Following ownership changes over the past year, the team behind family-focused snack brand From the Ground Up is launching a new sister brand called You Need This aimed at catering to a more mainstream, Gen-Z audience.

In this week’s roundup: Ecommerce platform GTFO It’s Vegan launches new research and advisory platform; JBS shutters Planterra brand OZO; Daily Harvest supports Latino farmers with regenerative ag grant program; and Yolélé launches fonio beer.

In the natural food world, where sustainability, sourcing practices and nutrient density have become key consumer interests, fresh seaweed is starting to surface.

Vegan meat company Upton’s Naturals is rebranding its Chicago cafe into a “launchpad” for emerging CPG companies to showcase new plant-based food products.

Nestlé’s U.S. R&D Accelerator has partnered with animal-free dairy company Perfect Day to launch an alternative dairy “novel product” that will pilot in the U.S. market later this year.

Looking to drive consumer awareness for plant-based proteins, Impossible Foods introduced a new line of ready-to-heat, single-serve frozen entrees featuring a range of its plant-based meat ingredients including pork, chicken, meatballs and beef.

Upcycled CPG companies are innovating supply chains and scaling production in order to bring costs down so the niche sustainability trend can become more widely adopted and reach a larger market.

Things are about to look a bit more rosy in the condiment and sauce set as Dave’s Gourmet partners with TikTok star Chef Pii to re-launch her viral Pink Sauce that shot to fame this summer.

After spending decades at some of the leading food and beverage companies, longtime CPG exec Sarah Meis is moving to the driver’s seat as CEO and co-founder of snack brand The Humble Seed.