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Food and beverage industry news.
Marketing: Good Culture Launches Cottage Cheese-Inspired Streetwear
Good Culture collaborated with streetwear brand StayCoolNYC to design a limited-edition merch drop. The collection includes violet and cream-colored sweatpants and a hooded sweatshirt featuring a hidden pocket perfectly sized for a spoon.
Can Big Food Compete Among Entrepreneurs?
Legacy CPG companies are a goalpost for food industry entrepreneurs. But that dynamic may be shifting as large corporations struggle under their own weight.
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Absurd Snacks Ramps Up Production With New Co-Man, Goes National with TJX Companies
Allergy-friendly snack mix slinger Absurd Snacks is officially going nationwide through a new retail partnership with TJX Companies’ HomeGoods, Marshalls and TJ Maxx banners, adding 3,500 new stores to its retail footprint. Offered in two flavors – Maple Cinnamon and Rosemary Sea Salt – the brand’s 5 oz. Chickpea & Granola Crunch Mix will be… Read more »
Disrupting Dill: After Conquering Olives, Freestyle Snacks Tackles Pickles
After recasting olives as an elevated, on-the-go offering, Freestyle Snacks is now taking aim at pickles. This week, the brand debuted a trio of shelf-stable, single-serve packs including Classic Dill Pickle Chips, Garlic Dill Mini Pickles and Kickin’ Pickle Chips.
NotCo Expands Beyond Plant-Based With Magnum Ice Cream Partnership
Today, The Magnum Ice Cream Company announced a new partnership with AI-driven food innovation company NotCo, marking the latter’s inaugural venture beyond its plant-based roots.
Sweets From The Earth Poised For U.S. Expansion Following PE Deal
Sweets from the Earth, a Toronto-based manufacturer of vegan and allergen-free sweet baked goods, has been acquired by Canadian firm Fengate Private Equity. Financial terms of the transaction were not disclosed.
Q Drinks Founders Get Aggressive with AGRO Plant-Based Jerky
Having transitioned away from day-to-day operations at their first brand, Q Drinks, entrepreneurs Jordan Silbert and Ben Kaplan are going AGRO for their next big project. Founded in 2023, AGRO makes a line of plant-based jerky that comes in resealable bags and includes functional options alongside indulgent snacks, such as a caffeinated Energy Bolt flavor.
Protein Brewery Raises $35.2M To ‘Springboard’ Global Expansion
The Protein Brewery announced today it has raised a $35.2 million (€30 million) Series B round as it aims to reach commercial scale for its fungi-based protein ingredient ahead of a launch with “several” U.S.-based CPG brands.
Ben with no Jerry? Building a Breakthrough Brand, Melissa’s Spill Everything Hotline & More
This week we’re eating all-Ben no-Jerry ice cream while our butter shoes melt around our ankles. Confused? Us too.
Meat Producers True Story, Fork in the Road Merge to Create Unified Brand Identity
Sustainable meat brand Fork in the Road has merged with “sister company” True Story Foods, creating a unified business under the True Story name, with Fork in the Road products to be integrated into the existing True Story line of meats. Terms of the deal were not disclosed. Since their respective foundings in 2010 and… Read more »