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Mark Alexander, CEO of fast-growing skyr brand Icelandic Provisions, discussed lessons and takeaways from his nearly 30 year career at the Campbell Soup Company, the steepest part of the learning curve in leading an entrepreneurial brand, how Icelandic Provisions assesses trendy concepts and ingredients and how it navigates consumer demand for premium and affordable offerings.

With consumers stockpiling pantry items in response to the novel coronavirus (COVID-19), research firm Nielsen is studying their shopping habits during this unique time — both globally and in the U.S. This week, Nielsen identified six key consumer behavior patterns that tie directly to coronavirus updates and appear across multiple markets.

Having established a solid foundation for the brand with its core ready-to-drink shake line, ICONIC Protein is preparing to unveil a range of long-gestated innovations this year that highlight a shift towards caffeine-added, zero-sugar products.

If you aren’t answering consumers’ call for plant-based options, you’re going to miss out. That’s the reason Gathered Foods CEO Chris Kerr says seafood distributor and producer Bumble Bee Foods is partnering with his brand in a new joint venture.

Snack brand Core Foods announced this week the close of another $6 million in venture funding from existing investors, bringing the one-year-old brand’s total capital raised to $12.5 million. The funding, president Brett Hartmann told NOSH, will be used to expand marketing efforts.

We’re back for another 90 minute livestream today, March 12th. The second round of 30 food and beverage brands includes Humm Kombucha, HIPPEAS, Malk Organics, Belgian Boys, Harmless Harvest and Wildbrine. Watch their founders and CEOs jump into the livestream and provide a brief recap of recent Expo West news and updates.

Expo West is known as the launch pad for new products, new strategies, new flavors, and new brands. Despite its postponement, NOSH will continue to report on those new items scheduled for release around the show that may soon be entering the industry arena.

According to new research by the PBFA, GFI and SPINS, the plant-based market had a powerful 2019, fueled by alternative meat and milk products. At the same time, an FMI study shows meat consumption is still strong — though often consumed in moderation.

Category enhancement and reinvention often comes into view through product innovations scheduled to be seen at Expo West. Here’s a look at the latest products that companies plan to use to redefine the plant-based category.

In the week since the Natural Products Expo West trade show was postponed, the food industry has seen several other shows cancelled or delayed due to the fast moving virus COVID-19. Yesterday, Expo West producer New Hope and Fancy Foods Show producer The Specialty Food Association (SFA) updated their respective attendees with show updates. Meanwhile, Supply Side East was postponed until the Summer.