Sweet Treats Abound at Sweets and Snacks Expo

Single origin products have long been a staple of the chocolate industry. But K’ul Chocolate is taking it a step further, featuring rare and unusual beans that most consumers are unfamiliar with. With the mission of “Chocolate is not candy. Chocolate is food” the line emphasizes the “superfood” nature of chocolate and rare beans help keep this focus. This newest single origin bar features Nacional cacao beans, in particular the white beans of the tree. As consumers want more of a story behind their food and the feeling that they’ve “discovered” something new, rare bars such as K’ul’s are gaining focus.