What Will 2016 Hold for Food Companies?

Sterling-Rice Group: Savory Yogurt

According to brand-building firm Sterling-Rice Group, we’ll be seeing a lot more savory yogurt brands in 2016. This trend, which started to garner attention this past fall, is a natural extension of the Greek yogurt trend, and builds on consumers’ desire to cut back on added sugars. Popular in other countries such as India and Greece, as consumers develop an even more globally influenced palate the idea of a savory yogurt has become less foreign. With Sohha Savory Yogurt, The Chaat Co and White Mustache Labneh all seeing traction with natural consumers, it appears that 2016 may be the year that the trend enters the mainstream market