BetterBrand Announces Launch of The Better Bun
LOS ANGELES, Calif.— BetterBrand, the company leading innovation in the $12 trillion refined carb space, unveils its second product category with the launch of The Better Bun. Using proprietary “grain-changing” technology, BetterBrand transforms the traditionally carb heavy bun into the net carb equivalent of two apple slices. The product also features 20g of plant based protein (the equivalent of 3 eggs), no added sugar, plus a non-GMO and keto-friendly nutrition label.
Like all existing BetterBrand SKUs, The Better Bun was precisely developed by a Certified Master Baker, allowing this ‘better-for-you’ alternative to mimic the exceptional taste and cravable texture of traditionally carb-heavy bun. The company’s innovative approach to food-technology, coupled with years of honed baking skills, delivers consumers a groundbreaking alternative to the classic bun without sacrificing quality.
“Every meal deserves to be enjoyed to its fullest while leaving you feeling a sense of joy and satisfaction, which is why we’re so excited to launch “The Better Bun,” said BetterBrand Founder & CEO Aimee Yang. “Our team of experts have poured their hearts and expertise into developing this new product that we hope will enhance the overall dining experience and become a staple in households and restaurants.”
The Better Bun launches with 3 SKUs —The Pretzel Better Bun, The Sesame Better Bun, and The Brioche Better Bun — and follows the success of The Better Bagel, which quickly caught the attention of consumers, tastemakers, celebrities, social media influencers and retailers when it launched in 2021.
The Better Bun is exclusively available on BetterBrand’s website and ThriveMarket.com (July 2023). The company’s hero product, The Better Bagel, is available online and on shelves in over 1,500 stores in the United States, including Whole Foods, Sprouts, The Fresh Market, Gelson’s, Bristol Farms, Giant, Harmon’s, Lassen’s, Plum Market, Wild by Nature, FoxTrot, and more.
For More Information:
https://eatbetter.com/
