That’s it. fruit bars are made with literally two ingredients; fruit and fruit and that's it. Seriously! #raw #vegan #glutenfree #nonGMO
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The lawsuit claims the brand misleads consumers with its front-of-pack design, and now the suit is driving many industry leaders to question what are the most effective ways to deploy clean label marketing strategies.
Front-of-pack “clean labels” have become one of the most important ways for brands to demonstrate their whole food characteristics. But it’s also becoming a source of legal tension.