Eat The Change

Overview
Eat the Change® is a Bethesda, MD based company created by activist entrepreneur Seth Goldman and celebrity chef Spike Mendelsohn. Since food choices represent our single biggest daily opportunity to make an environmental impact, let’s Snack to the Future™! We're on a mission to change it up with chef-crafted and nutrient dense foods that are more delicious, and more kind to the planet. Eat the Change® is not only a packaged food brand but also a call-to-action, empowering consumers to make dietary choices aligned with their concerns around climate and health. All Eat the Change® products are organic, vegan, and minimally processed. With our planet-based commitments, we're expanding the possibilities of what a more sustainable food system could look like. Eat the Change® supports responsible and regenerative farming by choosing organic ingredients, such as mushrooms and carrots, that are low water usage crops. As part of our commitment to supporting biodiversity and celebrating our incrEDIBLE planet, we also avoid the 6 biggest crops that represent more than half of all agricultural output: sugar, corn, rice, wheat, potatoes, and soy. Through our ETC Impact Grants program, we’re donating $1.25 across three years to national and community based non-profit organizations that promote planet-friendly diets.
Current Product Lineup
Insider Daily Briefing: Why Eat The Change Is Tossing Chews
Also in this edition: Treehouse Foods posts Q2 loss, inside the rumors around Kellanova’s acquisition by Mars, details on Agrovision’s $100 million raise and a roundup of new pumpkin products.
Eat the Change Raises $14M as Tea Biz Grows
Eat the Change (ETC) has brought in another $14 million in growth capital to fuel its quest of changing consumers’ eating habits by widening distribution of Just Ice Tea and further testing its Cosmic Chews snacks.
The NOSH Podcast: When Is It Time To Kill A Product Line?
On this week’s show, the Eat The Change team discusses how its identity has evolved by rethinking product lines. Seth Goldman, co-founder and CEO, and Sarah Shah, Marketing Director talk through how they evaluated the product mix, ultimately making a measured decision to discontinue one slow turner and revamp and reposition another.
Expo East 2023 Rebrand Gallery: Rob’s Backstage Popcorn, Cometeer and Soom Unveil Revamped Packaging
Though the show may primarily be known as a launch platform for new products, dozens of brands took to the last ever Natural Products Expo East to highlight rebrands and packaging refreshes across existing products and formats. Check out this gallery to see the fresh new looks from brands including Rob’s Backstage Popcorn, Eat the Change, Tucson Foods and Cometeer.
2022 Recap: BFY Snacks See Innovation Driven by Sustainability Concerns, Work to Claim “Healthy” On-Pack
Since the onset of the pandemic, wellness and better-for-you attributes continue to play a prominent role in eating trends, and the snack set is no exception.
Notable New Products: Batter Bites & Chocolate Dipped Crispy Treats
This week’s roundup of notable new products brings better-for-you iterations of classic childhood treats, innovative allergy-friendly products and new collaborations like Siete Foods and Nixta.
Expo West: Eat the Change On Remaking Classic Snacks
In this video, recorded at Natural Products Expo West 2022, Eat the Change co-founders Seth Goldman and Spike Mendelsohn discussed how the company’s latest release, carrot-based fruit snacks, offers parents a better-for-you alternative to the lunchbox staple and how the brand thinks about innovation
Eat the Change Aims at Kids with Cosmic Carrot Chews
After changing people’s perceptions of tea and kids juice drinks with Honest Tea and burgers with Beyond Meat, celebrated entrepreneur Seth Goldman is now taking on kids snacks, announcing today that his latest company, Eat the Change, is launching Cosmic Carrot Chews, a line of plant-based snacks aimed at younger consumers.