Nosh Staff

Fiber and protein may be familiar nutrients, but their role in food and beverage is undergoing a quiet transformation. Spate reveals how these “always-on” macros are not only growing at massive scale, but evolving in meaning.

Brightfield Group uncovers how everyday categories – bars, chips, and grab-and-go snacks – have become ground zero for rising consumer anxiety around ultra-processing, “forever chemicals,” and hidden health tradeoffs.

In this week’s notable new products roundup, Byte’m Brownies Bites unveils a fresh new look, Milk Bar teams up with Skippy peanut butter to reveal a secret, and Clio and Wildwood release seasonal offerings just in time for the holidays.

With over 20 years in CPG, Jeni Britton spoke about the lessons she learned and how they have shaped her newest venture in nutritional bars.

Selling without regret means owning what you don’t know, protecting company culture and core values, and keeping your employees engaged and bought in for the long haul.

The Nosh team rates RXBAR Protein Energy Bites and Linear All Natural Protein Bar on taste, texture, packaging and positioning.

Four investors at the forefront of packaged food dealmaking discussed the new funding landscape at Nosh Live earlier this month. The panel included Genevieve Gilbreath of Springdale Ventures; Pedro Aldrete of Santatera Capital; Scott Caras of Relentless Consumer Partners; and William Quartner of Prelude Growth Partners.

This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard discuss leadership changes at Coca-Cola and Kraft Heinz, Thrive Market’s decision to drop alcohol, and what the apparent closure of Believer Meats means for the future of cultured protein.

At Nosh Live 2025, Khloud Foods CEO Jeff Rubenstein joined founder Khloé Kardashian to discuss the upsides and pitfalls of celebrity-led brands, the rationale behind protein-forward popcorn for GLP-1 users, and early signals of a sizable innovation roadmap.

At Nosh Live Winter 2025, Luke’s Lobster CEO Luke Holden discussed how his vertically integrated company has adapted to various challenges.