Monica Watrous
Posts by Monica Watrous
‘Tinned Fish 3.0’: BELA Evolves For the Modern Age
After 28 years on grocery store shelves, and ahead of expanding its product line later this year, BELA this week unveiled its first-ever brand refresh along with a revamped website that enables consumers to order directly from the company.
Chubby Snacks Shutting Down
Frozen sandwich maker Chubby Snacks appears to be ceasing operations after four years in business, following financial and legal challenges. In a December 10 email viewed by Nosh, Chubby Snacks notified its suppliers of the decision to wind down, citing a spate of challenges including “increased competition, rising overhead costs, limited capital and inflationary pressures.”
Fancy Food: Premium Pantry Staples; Awareness for A2
As we review our notes from the final Winter Fancy Food Show in Las Vegas earlier this week, the presence of premium pantry staples, new positions for konjac jelly brands and a rising tide around the use of A2 dairy caught our attention. Here’s all of the notes from our reporter’s notebooks, which also includes a new spin on frozen fruit and love for lentils across new formats.
Fancy Food: Standout Startups From Hawaii
The specialty food industry said “aloha” to a handful of Hawaii-based brands during the Winter Fancy Food Show in Las Vegas this week. A cohort of exhibitors from the University of Hawaii Leeward Community College’s ‘Āina to Mākeke program showcased locally produced and heritage-inspired snacks and pantry staples.
A Bite With… Purely Elizabeth Founder Elizabeth Stein
Purely Elizabeth Cookie Granola was the biggest new product line launched in the granola category last year, creating new eating occasions for a segment traditionally tied to the morning meal and propelling the brand’s sales up 85% year-over year, according to SPINS data. This week, Purely Elizabeth expanded the cookie-inspired granola line with the addition of a peanut butter recipe, crafted with organic oats, coconut sugar, coconut oil, chia seeds and maple syrup.
Fancy Food: Southeast Asian Flavor; Clean Label Snack Innovation
The final Winter Fancy Food Show kicked off at the Las Vegas Convention Center on Sunday and while the atmosphere on the show floor was slow to start, exhibitors showed off a taste of what’s next in global flavors, better-for-you snacking and more.
Jeni’s Splendid Ice Creams Founder Launches Fiber-Focused Brand
Jeni Britton, founder of Jeni’s Splendid Ice Creams, today debuted a new snack brand focused on gut health and sustainability called Floura & Co. The brand is embracing upcycling with its first product, a Fruit Crush Bar, crafted from overlooked plant parts like watermelon rinds and apple cores, plus a blend of white chia, pumpkin seeds and puffed quinoa, with 13 grams of fiber from 12 whole plants.
Misha’s Acquires Vertage: Dairy-Free Cheese Consolidation
Misha’s, Inc. is expanding its portfolio of premium dairy-free cheeses with the acquisition of Vertage in a deal that leverages Vertage’s partnership with Fresh Del Monte Produce, providing access to its comprehensive logistics network and capabilities. Terms of the deal were not disclosed. “By integrating Vertage’s expertise and leveraging Fresh Del Monte’s infrastructure, we’re not… Read more »
TikTok On The Chopping Block: How To Prepare For A Ban
The Supreme Court is expected to rule soon on a potential TikTok ban in the U.S. that would pose significant challenges for packaged food and beverage brands relying on the platform to reach its 170 million American users. How would a TikTok ban affect the consumer packaged goods industry? And how can brands prepare now?
Flowers Foods CEO Talks Simple Mills: ‘Minor’ Synergies, But ‘Significant Long-Term Upside’
Flowers Foods’ management team sees significant growth potential for Simple Mills following its $795 million acquisition, as executives outlined plans to broaden the snack and baking mix brand’s distribution, accelerate new product development and amplify brand awareness during a conference call today. The new parent company plans to handle the business with a “fairly light touch, particularly in the early days” to preserve its entrepreneurial spirit.”
  


