Adrianne DeLuca

Plant-based meat maker Impossible Foods is partnering with high-protein, low-carb food tech company EQUII in a strategic partnership will expand the company’s innovation portfolio.

Good Culture announced today it entered a definitive agreement to sell a majority stake of the business to private equity firm L Catterton.

“Eat real food.” That is the central message projected by the Trump Administration’s new Dietary Guidelines for Americans.

Sourdough crouton maker Kooshy recently secured a major vote of confidence by collaborating on a limited-edition salad with Chopt that utilizes the brand’s Chili Lime crouton as its star ingredient.

Coconut Cult is heading into the new year with the aim of making its premium, plant-based yogurt “accessible to the masses without compromise,” with the debut of a new 4 oz. format packed in resealable plastic cups.

Lexington Bakes is rolling out a slightly smaller pack size (1.65 oz. versus 2 oz.) which has enabled the company to lower its price point, pursue a national retail strategy, and save on costs without “heavily” sacrificing margin points.

This year will go down in the history books as one marked by an unprecedented federal focus on the food industry, sparking strategic overhauls of, and a bit of panic within, Big Food operations; a flurry of state-level action against a plethora of synthetic ingredients; and the adoption of some new acronyms – UPFs and MAHA, just to name a few.

Backed by a new investment partner, Laird Superfood has big plans for expansion. The Colorado-based brand is working with Nexus Capital to build a superfood platform.

Laird Superfood is powering up its food and beverage platform with plans to acquire all outstanding equity of Navitas LLC in an all-cash transaction valued at $38.5 million.

Content is king, but making it resonate with the right audience is a hurdle many brands fail to clear. When it comes to something so personal and unifying like food, modern consumers want to support brands that speak directly to their needs.