New Products: Van Leeuwen Teams With Guinness, Chips Ahoy! Journeys into ‘The Upside Down.’ Plus, Egglife Does Pasta

From Guinness-inspired ice cream to egg-based protein pasta, this week’s new product innovations span all sides of the industry. Check out the gallery below for the latest launches from Van Leeuwen, Egglife, XO Marshmallows, Chips Ahoy! and more.

Van Leeuwen x Guinness

Van Leeuwen Ice Cream is churning out more clever collaborations, teaming up with Guinness for a beer-inspired pint featuring creamy stout ice cream mixed with chocolate chunks. The new flavor is packed in a custom carton that draws design cues from this summer’s limited-edition Guinness Draught Stout 4-pack. The “Lovely Day for a Guinness” ice cream will be available in 14 oz. pints at Van Leeuwen Scoop Shops nationwide for $11.15 or online at vanleeuwenicecream.com for $12.

Chips Ahoy! x Stranger Things

Ahead of the Season Five premiere, Chips Ahoy! is promoting Netflix’s hit series “Stranger Things” with a limited-edition cookie. The new sweet treat takes inspiration from the Upside Down – a dark, alternate dimension – and features a chocolatey base, fudge chips and strawberry-flavored filling. The Chips Ahoy! x Stranger Things cookie will be available at retailers nationwide starting August 11. For more information, visit chipsahoyscan.com.

Cedar’s

Cedar’s Mediterranean Foods is seeking to put a spin on a classic with its latest limited-edition hommus flavor, Organic French Onion. As its name suggests, the new offering features the brand’s signature hommus topped with a French onion blend “that’s equal parts comforting and bold.” Learn more by visiting cedarsfoods.com.

Beyond Good

Chocolate company Beyond Good released its Microbatch Collection, featuring organic, heirloom cocoa beans from Madagascar and Uganda. The new line features four flavors: 72% Cocoa Dark Chocolate with Vanilla, 72% Cocoa Dark Chocolate with Sea Salt & Nibs, 72% Cocoa Dark Chocolate with Candied Ginger and 70% Cocoa Dark Chocolate and Rum Raisins. The Microbatch Collection is available for $7.99 per bar at Whole Foods Market, as well as on Amazon and beyondgood.com.

Egglife

Egglife Foods has introduced Power Pasta, a refrigerated fresh pasta formulated with eggs and no flour. Launching this month at select Kroger locations, the lineup includes Original, Roasted Garlic, Spicy Chili and Sundried Tomato. A serving has more than 19 grams of protein and less than 4 grams of carbohydrates. To learn more, visit egglifefoods.com.

Mission

Tortilla and wrap maker Mission Foods has unveiled its latest creation, gluten-free tortillas crafted with roasted chickpea flour and pea protein. The gluten-free, high fiber tortillas are now available in major retailers nationwide. Learn more by visiting missionfoods.com.

Seattle’s Best x XO Marshmallow

XO Marshmallow has teamed up with Seattle’s Best to create its first ever coffee-inspired variety pack. The collection includes four flavors inspired by Seattle’s Best blends: Light Roast (inspired by Lighthouse Blend), Medium Roast (inspired by Portside Blend), Dark Roast (inspired by Post Alley Blend) and S’mores (inspired by Campfire S’mores Blend). The Coffee Roast Mallows Variety 16-pack is available at xomarshmallow.com for $19.95.

FarmRich

Frozen snack maker FarmRich has unveiled three new products: Buffalo Style Chicken Rollups (crafted with Frank’s RedHot sauce), Italian Sausage Mozzarella Cheese Sticks and Chocolate Brownie Bites. The new bite-sized offerings are available at select retailers nationwide. For more information, visit farmrich.com.