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Seeking to add $2 billion in incremental sales from North American innovation efforts, Kraft Heinz Company announced plans to enter a new category in the U.S with the stateside launch of Just Spices.

The Good Food Institute’s yearly report on the fermentation-based food industry showed a growing market share in new protein alternatives but a lack of funding and production capacity hampers widespread adoption.

In the latest episode of Elevator Talk, we feature leaders from Social Brew, Hotpot Queen, Chi Foods and Chakalaka. Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week’s special co-host is Carole Sioufi, the chief operating officer of innovation launchpad Branchfood, who shared her thoughts, questions and feedback with the participants.

Mighty Yum is attempting to disrupt the kids’ lunch kit category with a plant-based alternative to Lunchables that is healthier and appeals to picky eaters.

After three years spent working to generate awareness for its adaptogen-infused granolas, Forij is now looking to develop a wider-reaching platform with the release of a line of meal replacement bars.

Amy’s Kitchen is promoting longtime company executive Paul Schiefer to President, one of several personnel changes announced by the organic and natural food maker today.

Whole Foods has redrawn its national footprint and dropped to six total regions, creating a new organizational structure. Though this may change which regions brands are sold in, a spokesperson told NOSH that suppliers will not be impacted when it comes to merchandising or distribution.

Opposition surrounding the proposed merger between Kroger and Albertsons continues to mount, as the leading grocery giants are fighting legal action from their own customers.

Most snack makers aspire to create a product that users can’t put down and, in many ways, Tempo is no different. But for the THC-infused line of crackers, that proposition is a bit more complicated.

In this week’s roundup: Bedrock Analytics unveils its ChatGPT integration; SOUND Bar brings military snacks to everyday consumers; Kellogg drops Incogmeato burger from its MorningStar Farms portfolio and more.