Sweeteners
Featured Sweeteners Content
The Sugar Exit: Where the Replacements Are Landing – Brightfield Group August 2026
Brightfield Group’s August 2026 report examines how sweetener preferences are translating into consumer behavior, social conversation and emerging product opportunities. Refined sugar is losing share of sweetener-related snack discussions, while natural and alternative options are gaining attention, although the motivations and perceptions surrounding each vary considerably.
Additional Content
Wholesome! and Surf Sweets Launch New Products For Families On-the-Go
With the modern family constantly on-the-go, Wholesome! and Surf Sweets brands are introducing timesaving yet craveworthy items to their popular product lines.
The Maple Guild Introduces Steam-Crafted Maple Syrup
The Maple Guild, the largest single source, United States producer of highest quality, organic maple, will begin distribution of its syrup with a debut at the Natural Products East Expo, September 22-24, at the Baltimore Convention Center.
Madhava Launches Into Sweet New Categories
Madhava Natural Sweeteners is a pioneer in the natural sweeteners industry and has continued to evolve since its inception over 43 years ago. Madhava recently announced the debut of 3 new product lines: Organic Cassava, Kids Organic Honey Water and Organic Honey Pairings.
Wholesome! Debuts New Look & Advertising Campaign
Wholesome!, the largest supplier of Fair Trade, Organic and Non-GMO sugars, agaves, stevia, molasses and honey in North America is bringing its new look, new products and a whimsical new brand campaign to Natural Products Expo East
Domino Foods Introduces Honey Granules from Domino Sugar & C&H Sugar
Domino Foods, Inc. introduces Domino and C&H Honey Granules to their product lines. Honey Granules, a single crystal of pure cane sugar and honey, are free-flowing crystals that easily add a sweet honey flavor to many foods and beverages.