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King Of Pops’ Unconventional Popsicle Path To Success
Despite its relatively low name recognition nationally, the brand is steadily building its wholesale and cart franchise business after divesting its refrigerated distribution company, Perfect 10 Foods (P10), to Rainforest Distribution in January.
Saffron Road’s ‘Ambitious’ Rebrand Taps MAHA, GLP-1 Trends
The frozen meal maker is introducing its “most ambitious brand refresh” in its 15-year history, according to founder and CEO Adnan Durrani, as it aims to align with today’s consumer trends, including the growing anti-seed oil sentiment and an insatiable appetite for protein.
Scaling Smarter: Behind IQBAR’s Ecomm-To-Retail Strategy
IQBAR has intentionally carved out space in categories that don’t cannibalize each other as it has expanded from ecommerce into over 12,000 retail doors.
Additional Content
CPG Week: UNFI SNAFU And Beckham’s Buzzy Business Bet
This week, the podcast team digs into the disruption caused by a cyberattack on wholesaler UNFI’s information technology systems last week. Next, the hosts discuss Taste Tomorrow Ventures’ first food investment and why sour candy is whetting investor appetites lately. Finally, the podcasters highlight a soccer star’s foray into the consumer packaged goods field and a beverage brand’s latest partnerships.
Reviews: Purely Elizabeth Taps Protein Trend; Plus, Khloud Protein Popcorn, CVT Soft Serve
In this reviews roundup, we take a bite out of Purely Elizabeth’s high-protein oatmeal, Khloe Kardashian’s Khloud Protein Popcorn, and CVT Soft Serve.
Coffee, But Make It Like Skoal: New Formats Chase Caffeine Consumers
From pouches to sprays to pastes, on-the-go caffeine consumers searching for portable alternatives to coffee or energy drinks have new formats to choose from.
Snack It Like Beckham: Soccer Legend Launches Kids’ Brand
Honey is the hero ingredient in a new children’s snack brand co-founded by former professional soccer player David Beckham and serial entrepreneur Shaun Neff. Launching today in Target stores nationwide, BEEUP offers fruit-flavored snacks geared toward youth sports, a market the founders say has been largely overlooked in the snack aisle.
Reviews: Justin’s Expands In Candy; Plus, Fable Fish Co., MUSH
In this reviews roundup, we nosh on Justin’s latest chocolate additions, Fable Fish Co. salmon jerky, and MUSH protein bars.
CPG Week: The Case Against David. Plus, Is Vegan Cheese In Crisis?
This week, the podcast team explores an antitrust lawsuit centered around protein bar David’s acquisition of its supplier Epogee. Next, the hosts look toward regulatory headwinds in hemp drinks and why there are signs of optimism despite retail setbacks. Finally, the team looks at candy maker Joyride’s new $30 million funding round before discussing the future of plant-based cheese.
New Products: Purely Elizabeth Packs Protein, Alec’s Partners With Graza, Brass Roots Intros Seed Butter
In this week’s new products roundup, Purely Elizabeth jumps on the protein craze, Alec’s Ice Cream whips up a collaboration with Graza, and Brass Roots launches an allergen-free alternative to peanut butter.
Reviews: Kencko Snaps Into New Snacking Format; Plus, Pi00a, Forager Project
In this reviews roundup, we chomp into Kencko Fruit Snaps, pi00a frozen pizza and Forager Project’s new plain Greek-style yogurt alternative.
IWON Organics Founder Mark Samuel Returns With ‘Deeply Personal’ New Snack Brand
IWON Organics founder Mark Samuel is launching a seed oil-free kettle chip brand that will take an unconventional distribution approach.
Crave New World Aims To Redefine Comfort Food
Will a Yuka-approved, high-protein, seed oil-free brand find favor with the everyday Kroger shopper? Crave New World is about to find out. The frozen food startup is charting a course into more than a thousand Kroger stores this fall after a successful soft launch in Pop Up Grocer and on college campuses in March.