New Product
Featured New Product Content
Harken Sweets Scores Major Kroger Expansion Backed by Selva Ventures
Harken Sweets, armed with new capital from Selva Ventures, is readying a major retail expansion with Kroger, adding roughly 2,000 doors and bringing its total retail footprint to around 7,500 stores.
Fancypants Goes Big With Smaller Pack Sizes
The Boston-based premium cookie maker is expanding into new foodservice channels with 1 oz. and 0.67 oz. trial packs designed for corporate cafes, hotels, universities and airlines.
Inside The Early Success Of JiMMYBAR!’s Creatine Launch
JiMMYBAR! has seen early “massive” success of its Creatine Bars, representing an inflection point for the 12-year-old company.
Additional Content
Reviews: Little Sesame Partners With Vista Hermosa, Reese’s Gets Nostalgic; Plus, Mojave Mallows, Alvarado St. Bakery
In this reviews roundup, we chow down on Little Sesame’s latest collaboration, a nostalgic spin on Reese’s Peanut Butter Cups, organic marshmallows and sprouted sourdough bread.
A Bite With…Rosebud Ice Cream Founder Sam Rose
Rosebud Ice Cream founder (and cream executive officer) spoke with Nosh about his new soft-serve pouch innovation and why it will open the door to compete in the saturated ice cream category.
Reviews: Hero Takes On Bagels, Plus Fronen, Bon Bee Honey, Gutzy Organic
In this reviews roundup, we take a bite of a Hero Labs’ low-carb bagel, Bon Bee Honey energy bars, a super simple spin on plant-based frozen desserts, and adult-geared pouched snacks promoting gut health.
Reviews: Kindling Packs Protein In Pretzels, Joydays Takes On TikTok Trend; Plus, Olyra, Ice Cream For Bears
In this reviews roundup, we take a bite of a Kindling Snacks’ protein-packed pretzels, honey-sweetened ice cream, a blood sugar-friendly take on a TikTok trend, and Olyra’s latest addition.
Gut Instincts: Gutzy Organic Riding GLP-1 Trend
Gutzy Organic spent last year raising capital from strategic partners as it retooled its formulation and packaging to chase GLP-1 users and consumers seeking high-protein, gut-health snacks.
Expo West: New Condiments and Cooking Staples Debut
An array of elevated pantry staples, salad dressings and sauces launched at Natural Products Expo West, offering convenience with a premium twist. Several options featured “no seed oil” callouts, underscoring a growing consumer preference for avocado oil and extra virgin olive oil.
New Products: Frozen Finds at Expo West
Frozen food makers are expanding into new segments, rolling out restaurant-quality dishes and adding snackable options. At Natural Products Expo West last week, Caulipower debuted a pickle-inspired pie, Mason Dixie Foods added breakfast burritos, and Deep Indian Kitchen unveiled dumplings.
Expo West: Trending Flavors, Indian Cuisine and Clean Convenient Meals
The Nosh team’s latest recap of Natural Products Expo West touches on trending flavors, cuisines and product formats. Also, Upton’s Naturals debuts a new look, more brands transition away from seed oils, and international private labelers launch branded consumer goods for the U.S. market.
Expo West: High-Protein Breakfasts and Brand Refreshes
The Natural Products Expo West show floor was buzzing on day one with new products, refreshed brand identities and stories about shifting category focuses. Here’s a look at the Nosh team’s thoughts, observations and analysis from the first day of the natural products Super Bowl.
Expo West: Harken Secures Cash, Rustic Bakery Adds Cookies & Bubbies Goes Green
The hallowed halls of Natural Products Expo West 2025 all officially open today in Anaheim, Calif. Our coverage of the event kicks off with the latest from Harken Sweets, Rustic Bakery, Seattle Chocolate, Bubbies Ice Cream and RedBud Brands.