Marketing


Draw inspiration for your next natural food marketing campaign, understand the thought process behind a major rebrand and stay informed on the latest natural food products and trends hitting the market. In a competitive marketplace, natural food companies are standing out with their marketing and innovation strategies.

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Featured Marketing Content

Mini Bars With A Mission: Procure Impact Links Emerging Brands To Hotel Channel
From Freezer Aisle to First Pitch: Protein Pints Joins Padres
Inside Folkland Foods’ Journey From Organic Potato Fields to the Frozen Aisle

Additional Content

Notable New Products: Casera-Style Salsas & Muscimol Gummies
Notable New Products: Avocado Toast Chocolate Bars & Organic Protein Oats
Notable New Products: Toy Story Snack Puffs & Jalapeño-Infused Agave
Kraft Heinz Taking Philadelphia Plant-Based Spreads Nationwide
Distribution: Pasta Rummo Goes National With Whole Foods Market; Real Good Foods Lands in Publix
Notable New Products: IPA Mac & Cheese and Frozen Greek Yogurt Pints
Notable New Products: Block Party Coffee & Everything Bagel Dip
Notable New Products: S’mores Protein Cereal & 1-Step Frappés
Sweets & Snacks 2023: The Latest Innovations from ChocXO, Endangered Species, Joyride and More
Return of the Mac: 8 Myles Rebrands, Puts Comfort Food First