Marketing
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Featured Marketing Content
Mini Bars With A Mission: Procure Impact Links Emerging Brands To Hotel Channel
Procure Impact is working to solve the pain points of the hospitality channel, serving as a marketplace and platform for mission driven emerging brands to reach all of the major hotel management companies.
From Freezer Aisle to First Pitch: Protein Pints Joins Padres
The high-protein ice cream brand is partnering with the San Diego Padres to sell its top four flavors at concession locations inside Petco Park.
Inside Folkland Foods’ Journey From Organic Potato Fields to the Frozen Aisle
Folkland Foods started with a simple question: Can a multigenerational family farm turn its organic potatoes into a mainstream frozen product? The answer thus far is a resounding yes.
Additional Content
Expo West: Cupcake Chain Sprinkles Makes A Break For CPG
Cupcake bakery chain Sprinkles is following the playbook of its predecessor, Magnolia Bakery, and bringing its baked good concepts to the world of packaged food.
New Products: Collabs From Hidden Valley and Snak Club; Plant-Based Oscar Mayer Products
In this week’s notable new products roundup, Snak Club spices up its product portfolio with the help of Hot Ones, Oscar Mayer unveils its first ever plant-based offerings and Hidden Valley Ranch gets cheezy.
Expo West: Kuli Kuli Goes All In On Gummies and Blends
Moringa-focused nutrition company Kuli Kuli (#N2121) announced today it will debut four new products spanning two formats at Natural Products Expo West. But there’s a twist…
New Products: Graza Chips, Barbie Freezer Squeezers and The Tinx Sundae
In this week’s new products roundup, Graza makes its first foray into the snack space with limited-edition chips, The Frozen Farmer teams up with Barbie to create its newest frozen treat, and Mid-Day Squares launches new pack sizes in response to consumer demand.
New Products: Goodles’ Gluten-Free Line, Cinnabon Boomchickapop and Flavortown Sauces
In this week’s notable new products roundup, Goodles’ makes its portfolio more inclusive with gluten-free offerings, Siete expands its gluten-free cookie lineup and Guy Fieri brings Flavortown to retailers nationwide. Serenity Kids Serenity Kids is bringing global flavors to tiny tots with its new line of World Explorer Pouches. Available in six varieties – Free… Read more »
New Products: Mean Girls Popcorn, Orthoptera Protein Bars and Kelp-based Powdered Greens
In this week’s notable new products roundup, Rob’s Backstage Popcorn celebrates the upcoming 20th anniversary of Mean Girls, Actual Veggies seeks to reinvent the french fry and Offshore Greens turns to kelp to create a climate-friendly nutrition powder.
Yishi Expands Platform & Reach With Asian-inspired Pancake and Waffle Mixes
Yishi has launched a new line of pancake and waffle mixes, seeking to capture a share of the $202 billion breakfast food market while continuing to bring Asian flavors to the mainstream.
New Products: THC-Infused Chocolate Hazelnut Spread, Mochi Waffles & Frozen Breakfast Sammies
In this week’s notable new products roundup, MyMochi makes its first foray into the breakfast set with mini waffles, Rudi’s expands its frozen portfolio with the addition of breakfast sandwiches and butter launches THC-infused chocolate hazelnut spread just in time for Valentine’s Day.
Seth Rogen’s Houseplant Bringing ‘Contemporary Cannabis Culture’ To Coffee Via Cometeer Collaboration
Seth Rogen is the latest Hollywood name looking to be a part of your morning cup with Houseplant Coffee, a collaborative venture announced this morning between the actor’s Houseplant brand and frozen coffee capsule platform Cometeer.
New Products: Savory Granola, Hot Girl Pickles & Influencer-Approved Chocolate
In this week’s notable new products roundup, Elmhurst 1925 announces the release of its first food product, Streusli brings its granola into new eating occasions and Good Girl Snacks releases Hot Girl Pickles.