Marketing

Ultraprocessed foods are an invention enabled by modern technology, and amid the growing pushback against them, The Paleo Diet has seen an opportunity to revive its prehistoric approach to packaged food.

In this week’s notable new products roundup, cheese maker Sartori enters the snacking category, Fancypants unveils two limited-edition spring flavors, and Hero Bread expands its Crafted Collection.

If Expo West is our Super Bowl, then April Fools’ is our Oscars. Today marks the one day of the year where the food and beverage industry collectively comes together to compete on a scale that heavily favors weirdness as long as it comes with a healthy dose of creativity.

Simek’s is riding the clean protein, premium, convenient meal solutions wave. After more than 50 years in business, the frozen food brand rolled out nationally at Whole Foods in May and has since grown its footprint to over 6,500 stores across the U.S.

In this week’s notable new products roundup, Hippeas teams up with Grillo’s Pickles to craft its newest puff flavor, Daily Harvest seeks to meet consumer demand for high-protein, and Chick-fil-A expands its collection of at-home products.

In this week’s notable new products roundup, Zucker’s Bagels & Smoked Fish enters retail, The Hershey Company jumps on the freeze-dried candy craze, and Garden Veggie expands its Flavor Burst tortilla chip line.

Blended meat has struggled to establish a foothold in retail but is seeing foodservice as a path forward as the category sharpens its toward health claims.

First it was snacking as a love language. Now, snack category savant Shauna Golden is diving back in to examine the relationship between the category and an omnichannel strategy.

Lisa Curtis launched Kuli Kuli a little over a decade ago to introduce the green superfood moringa into more American diets. Her mission continues with a refreshed brand identity rolling out across 11,000 stores nationwide amid a period of “unprecedented” growth for the supplement brand.

Ultraprocessed foods (UPF) – the not yet defined, but increasingly controversial group of products that account for roughly 70% of the U.S. food supply – are under researchers’ microscopes, caught up in industry review and on the regulatory chopping block all at once.