Innovation
Featured Innovation Content
Beyond CEO Brown: Protein Drink Pivot Hopes to Flip the Script for Brand
When Beyond Meat announced in January that it had developed its first ever beverage product, a protein drink line called Beyond Immerse, it was a move that appeared to come out of left field.
Harken Sweets Scores Major Kroger Expansion Backed by Selva Ventures
Harken Sweets, armed with new capital from Selva Ventures, is readying a major retail expansion with Kroger, adding roughly 2,000 doors and bringing its total retail footprint to around 7,500 stores.
How Manufacturing Is Fueling Jackson’s ‘Rocket Ship’ Growth
Seed oil-free snack brand Jackson’s is using its manufacturing structure to fuel innovations and new distribution channels.
Additional Content
With Believer Meats Shuttered, Cell-Cultured Protein Faces Inflection Point
As Believer Meats abruptly shuts down just one month after completing its production facility, the cell-cultured meat category faces an uncertain path forward.
Founders Reveal the Risks Behind Breakout Growth at Nosh Live 2025
During a panel discussion at Nosh Live earlier this month, Hailey Swartz of Actual Veggies, Laurel Orley of Daily Crunch, and Eugene Kang of Archer explored how breakout brands identify inflection points, take calculated risks and scale with purpose.
Man Cereal Aims To Be The Liquid Death Of Breakfast
Creatine-laced Man Cereal is positioning itself as the irreverent, unapologetic option among other better-for-you, next-gen breakfast brands.
CPG Week Podcast: Miyoko’s Deal Meltdown And A Tale of Two IPOs
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery discuss the bidding war drama surrounding the recently liquidated plant-based cheese brand Miyoko’s Creamery. The podcasters also chat about cold-press juice maker Suja Life’s plans for a public market exit and Once Upon A Farm’s delayed public offering. Finally, the hosts look at a merger in the mocktail segment.
Reviews: Casa Arte Sano, Gotham Greens, Dirty Gut
The Nosh team samples Casa Arte Sano Nopalli cactus-based tortilla chips, Gotham Greens’ refrigerated plant-based dips, and Dirty Gut functional chocolates.
Can Creatine Be The Next Big Functional Ingredient?
Creatine is quickly becoming the next big functional ingredient thanks to innovation in micro-encapsulation technology.
Reviews: RIND Granola Squares, Lentiful Thanksgiving Feast, Better Sour Tart Cherry
In this reviews roundup, we taste the latest from RIND, Lentiful and Better Sour, evaluating the taste, texture, positioning and more of each product.
CPG Week Podcast: High Hopes For Hemp Beverages. Plus, TreeHouse Foods’ Lofty Exit
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard chat about the acquisition of TreeHouse Foods, the regulatory outlook for hemp beverages, a new verification standard for non-ultraprocessed foods, and Lucky Energy’s latest funding round.
Manna Tree Takes Minority Stake In Gummy Brand Plant People
PE firm Manna Tree has taken a “significant minority position” in wellness brand Plant People as competition enlarges in the gummy set.
Seeding Its Future: Smackin’ Fuels Growth With Vertical Integration
Sunflower seed snack brand Smackin’ has prioritized flavor innovation and manufacturing control to position for long-term growth.









