Expo West
Our BevNET and Nosh teams are covering the latest news and updates from Natural Products Expo West, the biggest trade show of the year for the natural and organic industry. Stay updated on new brands and product releases by following our coverage here and on social media.
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Featured Expo West Content
Expo West 2025: How Kuli Kuli ‘Failed Our Way Forward’
Lisa Curtis launched Kuli Kuli a little over a decade ago to introduce the green superfood moringa into more American diets. Her mission continues with a refreshed brand identity rolling out across 11,000 stores nationwide amid a period of “unprecedented” growth for the supplement brand.
‘Category Is On Fire’: Meat Snack Makers Go Deeper In Sticks
Meat snack makers are leaning deeper into sticks as better-for-you brands grow distribution out of natural and into other retail channels.
CPG Week: Fear & Loathing At Expo West
The annual Natural Products Expo West trade show happens this week and the podcast team gathers to discuss what they are looking out for at this year’s show.
Additional Content
Blue Pacific Flavors Launches Mission-driven Ingredient Sourcing
Blue Pacific Flavors, a leader in natural and organic fruit flavors, unveils its mission-based supply chain of sourced ingredients that create positive impacts on the local communities where they are grown. Kaibae® Baobab and SimplySpice™ Cochin Turmeric are the first two products in Blue Pacific’s mission-based product portfolio.
Navitas Naturals Rebrands to Navitas Organics, Launches Superfood Essential Blends
Navitas Naturals®, The Superfood Company®, announces a company rebrand with the new name, Navitas Organics™, and tagline empowering people to Live Life Positive™ by focusing on everyday wellness. The rebrand signifies the company’s renewed commitment to offering consumers access to superfood solutions by sourcing organic, premium superfood ingredients and snacks.
Aloe Meets Yogurt: ALOVE Enters U.S. Market
ALOVE introduces a vibrant, innovative, smooth and refreshing snack experience to American consumers. With promising research showcasing health benefits associated with aloe-based ingredients in yogurt, along with swelling demand for Japanese products, ALOVE is poised to reinvigorate the yogurt category, à la Greek yogurt nearly a decade ago.
Smart Flour Foods Introduces Snack Bites
Smart Flour Foods, a leading provider of premium, ancient-grain based frozen pizzas, introduced Snack Bites at Natural Products Expo West in Anaheim, Calif.. This lineup of better-for-you pizza bites provides a wholesome, innovative and cleaner take on a popular snacking favorite. Made with the company’s proprietary flour blend of the ancient grains sorghum, amaranth and teff, this tasty lineup also features the superfood addition of chia.
Seeing Green: Kale-Incorporated Product Sales Soar
Using ingredient data from Label Insight, Nielsen’s Product Insider tool found that the curly green vegetable has expanded beyond more traditional savory categories such as pasta sauce, prepared foods and side dishes to yogurt, breakfast and even frozen sweets. Some brands debuting new items during last week’s Natural Expo West in Anaheim, Calif., are chasing this leafy pot of gold.
Daiya Unveils Shreds And Reformulated Cheeze Slices
The company’s latest products—featuring innovation of its new Cutting Board Collection Shreds and reformulated Cheeze Slices—continue to raise the bar in the development of plant-based foods.
Bellucci’s Releases 2017 Extra Virgin Olive Oil Lineup
Every spring Bellucci brings to the US market, new fresh, traceable, Italian EVOO. This harvest season is proving to be their best year yet! Much like wine, every year the EVOO crop will change depending on the weather, soil conditions and many other factors all of which are reflected in the unique flavor of the oil.
Pique Debuts New Iced Tea Collection
Now launching in three invigorating summertime blends – Passion Fruit Green Tea, Peach Ginger Black Tea, and Pomegranate White Tea. Pique keeps you hydrated and healthy on-the-go, all Summer long. Simply add water and enjoy the benefits of pure tea.
Baby Steps: Pure Spoon Grows With New Investment
Organic high pressure processed (HPP) baby food company Pure Spoon may be focused on tot-sized consumers, but its business received a boost — and some advice — after closing a financing round earlier this month. The Texas-based company received substantial investment from both Keen Growth Capital and Veritas Family Partners.
Boulder Canyon Introduces Heart-Friendly Rice Bran Oil Kettle Chips
The chips are available in three different varieties, including Teriyaki Ginger, Roasted Jalapeno and Himalayan Pink Salt. They were unveiled during the Natural Products Expo West show in Anaheim, Calif., and they’ll appear in grocery, natural food, club and mass merchandise retailers in April with a suggested retail price of $3.49.