Ecommerce
Featured Ecommerce Content
The CPG Business Is Changing, But Execs Say Adaptation Won’t Keep Pace
The CPG business is undergoing a shift, but without a crystal ball to determine where the industry will land in a decade from now, we’ll have to rely on recent news and survey responses from those on the front lines.
Fila Manila To Scale Online Offerings Via New A.I. Focused Grant
Filipino food brand Fila Manila is working to scale its growing ecommerce business via a slate of A.I. applications across all areas of the business after receiving a $25,000 grant from tech company Lenovo’s Evolve Small program.
eGrocery Outpaces In-Store Sales, Driving Shift to Mass Retail
The online grocery sphere appears to have strong momentum as the market’s growth significantly outpaced that of in-store shopping at a time when key demographics are shifting away from supermarkets.
Additional Content
The Pandemic Boosted E-Commerce, What Happens Now?
The pandemic changed how consumers used e-commerce to get products delivered to their doors but the exponential growth of digital shopping platforms has subsided leaving CPG food and beverage companies to reevaluate how they strategize growth and reach consumers online.
Drinking the Kool-Aid: Plink! Seeks to Offer Sustainable Solution to Single-Use Plastics
Aiming to make single use cans and bottles a thing of the past, former “trend spotter” Max Luthy and event producer-turned-beverage entrepreneur Luke Montgomery-Smith have launched Plink!, a vintage-inspired brand of beverage tablets.
WATCH: Betsy McGinn Advises on Amazon Tactics During COVID-19
The increased demand for products through online sellers like Amazon means that brands need to shift tactics — something that’s hard to do during a crisis; Betsy McGinn sat for a video interview with Jeff Klineman, BevNET’s editor-in-chief, to provide important advice on how brands should approach their Amazon and broader e-comm strategies as consumer behavior takes a disruptive turn to online food and beverage purchasing.