Headlines
Taste Radio: Buyers Were Initially Skeptical About His Brand. Now, It’s An Anchor For A Fast-Growing Set.
Ibraheem Basir, the founder and CEO of A Dozen Cousins, a brand of ready-to-eat meals and sides inspired by traditional Black and Latino recipes, spoke about how the brand’s initial focus has evolved, why keeping “a foot in the familiar” is a key tenet of its innovation strategy, the reason the company isn’t vocal about funding and how opportunities have improved while challenges remain for BIPOC food entrepreneurs.
Mavericks Cookies Focuses On Branding to Land Target Store Partnership
After nearly two years in Whole Foods, better-for-you kids snacks brand Mavericks is hoping to re-introduce itself to consumers with a packaging refresh and the launch of one of its products in 1,250 Target stores.
Clif Reaches $10.5M Settlement On Healthy Label Claims
The Clif Bar Company announced Friday it has reached a $10.5 million settlement agreement in a class action case alleging the brand misleadingly labeled its Clif Kid ZBars and “Classic” Clif Bars to convey messages of health and wellness, even though 37% of the calories in the product come from added sugar.
The Checkout: Shopper Response To Price Increases Drive Private Label Loyalty, Says FMI; Gorton’s Fights Back On Sustainably-Sourced Definition
In this week’s Checkout: FMI finds loyalty for private label products is on the rise; Gorton’s fights back on definition for sustainably sourced fish; SFA Trendspotters report the top themes recognized at this year’s show and Moolec announces its roadmap to an IPO.
Notable New Products: Chickpea Tortilla Chips & Dill Pickle Flavored Popcorn
This week’s new products saw brands delving deeper into plant-based protein options, launching unique popcorn flavors and going bananas over the launch of Minions: The Rise of Gru with a new variety of mini muffins. Plus, GoodPop unveiled its newest organic popsicle variety just in time to help you beat the summer heat.
Sustainability On-Pack: Commitments To Cut Carbon Take On New Looks
Brands are trying to find new ways to accurately communicate their environmental commitments, and for many, that has required the development of a new set of certifications that extend beyond the older, established classifications.
Climate Concerns Drive Shareholder Agenda At Kroger Meeting
The adoption of measures to reduce plastic pollution, a motion to join an organization working to enhance protections for U.S. agricultural workers, and eliminating the output of hydrofluorocarbon (HFCs) from refrigeration were among the most contested shareholder proposals presented during Kroger’s annual investor event today.
Eclipse Foods, Small Axe Peppers and Fresh Cravings Increase Brand Awareness Through New Partnerships
Fast casual restaurant chain Smashburger teamed up with plant-based dairy product producer Eclipse Foods to launch the chain’s first dairy-free menu item, plant-based shakes. Available in six flavors– Vanilla, Chocolate, Strawberry, Peanut Butter, Tangerine Dream and Oreo – the new menu item utilizes Eclipse’s plant-based ice cream, which is made using a proprietary production platform that replicates micelles found in dairy milk.
JAMBAR Combines Organic Ingredients with Celebrations of Music to Unite Communities
Thirty-five years after launching Power Bar with her late husband, food scientist Jenny Maxwell is aiming to showcase organic ingredients while celebrating music and active living with her new venture in the category, JAMBAR. Launched in the Bay Area in October 2021, Maxwell told BevNET that JAMBAR emerged from a dinner table conversation she had with her daughter regarding a lack of organic energy bars that provided the complete package she was searching for.
Unreal Deli Looks To Scale As Alt-Deli Slices Gain Traction
Plant-based meat maker Mrs. Goldfarb’s Unreal Deli is looking to scale its production capacity as the demand for alternative-deli slices gain momentum. According to founder and CEO Jenny Goldfarb the products have garnered positive impressions from consumers and higher than expected order volumes from retailers. Just last month, the company entered Costco with new multipack and bulk formats and the retailer has already ordered 2,000 more units than originally expected.
