New Products: Little Sesame Does Grab-and-Go, Archer Travels to a Galaxy Far, Far Away

In this week’s new products roundup, premium hummus producer Little Sesame enters the grab-and-go set, Archer Meat Snacks travels to a galaxy far, far away, and Barilla revs up its partnership with Formula 1.

Barebells

Seeking to recreate “that summery creamsicle moment people remember” in a modern format, Barebells has expanded its protein bar lineup with a limited-edition Orange Creamsicle flavor. The new offering delivers 20 grams of protein and features a vanilla-flavored core and orange-flavored filling. Barebells Orange Creamsicle is available in-store at The Vitamin Shoppe, Kroger and Safeway and online via Amazon and shop.barebells.com.

Alden’s

Organic ice cream brand Alden’s has unveiled its newest flavor: Banana Cookie Crumble. The frozen treat combines organic banana ice cream with vanilla shortbread crumbles, seeking to offer an indulgent take on classic banana dessert. Alden’s Organic Banana Cookie Crumble Ice Cream is rolling out to Sprouts Farmers Market, Fresh Thyme, Natural Grocers and Fresh Market with a suggested retail price of $15 (1.5 quarts). Learn more by visiting aldensicecream.com.

Little Sesame

Premium hummus maker Little Sesame has introduced two new grab-and-go products: Little Sesame Hummus Snacker, featuring Pretzelized pretzel pita chips, and Little Sesame Protein Hummus. Both SKUs are exclusively available at Target. More information is available at eatlittlesesame.com.

Jack Link’s

Jack Link’s has expanded its DUOS beef jerky lineup with the introduction of Sour Cream & Onion, now available at Circle K, Wawa and Pilot Flying J. Additional DUOS flavors include Buffalo Style and Ranch, Mango and Jalapeño and Smoked Original and Teriyaki. For more information, visit jacklinks.com.

Nutella

Nutella is going nuts. Peanuts, that is. The brand has launched Nutella Peanut, a peanut-and-cocoa spread, marking its first flavor innovation in its more than 60-year history. The new offering is now available at major retailers nationwide. Learn more by visiting nutella.com/us/en.

Pillsbury

Pillsbury Funfetti is launching what it claims to be its most colorful creation yet: Pink, Blue & Purple Swirl Cake Mix. Each 15.25 oz. box includes two color pouches – one pink and one blue – that bake into pink, blue and purple swirls. The new baking mix is rolling out to major retailers nationwide, including Walmart, Target, Kroger and Meijer. More information is available at pillsburybaking.com.

Rice Krispies Treats

Rice Krispies Treats has entered party mode with the launch of its new Confetti Cake flavor. The cake-inspired treat features sprinkles colored from natural sources, a vanilla-flavored drizzle and a sweet cake flavor. Rice Krispies Treats Confetti Cake is hitting retailers this month with a suggested retail price of $3.59 per 8-count box. For more information, visit mars.com.

Barilla

To celebrate its status as the Official Pasta Partner of Formula 1, Barilla has introduced Barilla Racing Wheels, a limited-edition pasta shape that “brings race day energy to the table.” Barilla Racing Wheels are currently available on Walmart.com, and will continue rolling out to select retailers nationwide throughout this spring. Learn more by visiting barillagroup.com/en.

TWIX

TWIX is going bite-sized with the launch of TWIX Bits, a “delicious duet of the creamy chocolatey caramel taste and crunchy cookie TWIX fans know and love, all in one poppable bite,” per the brand. The new treat is available at retailers nationwide. More information is available at twix.com.

Archer

Archer Meat Snacks is traveling to a galaxy far, far away through a new partnership with the upcoming film “Star Wars: The Mandalorian and Grogu.” The 360-degree campaign includes film-themed, co-branded packaging across three of the brand’s best-selling products, including Original Beef Mini Sticks, Original Turkey Mini Sticks and Full-Size Classic Beef Sticks. For more information, visit archerjerky.com.

Graeter’s Ice Cream

Just in time for Derby season, Graeter’s Ice Cream has unveiled its newest limited edition flavor: Backstretch Bourbon Cherry. The “bourbon-kissed” ice cream is blended with black cherries and pralines, and is available for nationwide shipping at graeters.com.