Category Close-Up: Plant-Based Meat
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Category Close-Up: Plant-Based Protein Expert Panel
NOSH Editor Carol Ortenberg will be joined by a panel to examine the plant-based protein space -- a rapidly growing category that has kept brands, consumers and retailers across channels on their toes. Our panel will examine how the category, including both refrigerated and frozen products, is positioned as supermarkets welcome a new set of sustainable protein offerings that go beyond the meat and fish products that have been in stores for decades.
NOSH’s guests include:
- Jaime Athos, President and CEO, Tofurky
- Melissa Abbott, VP Retainer Services, The Hartman Group
- Lee Robinson, Director of Refrigerated Grocery and Beverage, Whole Foods Market
- Melissa Facchina, General Partner & Co-Founder, Siddhi Capital and CEO and Founder, Siddhi Ops
- T.K. Pillan, Exec Chairman & Co-Founder, Veggie Grill and Partner & Co-Founder, PowerPlant Ventures
This video is now available to rewatch on NOSH.
About Category Close-Up
During Category Close-Up, BevNET and NOSH editors bring together a group of experts from across the industry to take a deep dive into the market trends and overall business climate shaping a major food and beverage category. In conversation with investors, analysts, distributors, retail buyers and brand leaders, Category Close-Up goes beyond the headlines to examine the mechanics that are driving categories forward, from investment activity to changes in the retail landscape to the impact of product innovation and the influence of rapidly changing consumer preferences.