TUALATIN, Ore. — Flavorful, pasture-raised Pekin duck is the star of two new premium bone broth varieties from Pacific Foods: Organic Duck and Organic Poultry, a special chicken, turkey and duck blend. The first of their kind, the shelf-stable offerings are hitting shelves now, widening flavor options for consumers flocking to bone broth as the nutritional value and wellness benefits gain popularity.
Packed with 7 grams of protein per serving, the new bone broths elevate the sipping experience and make it simple to add depth to braises, sauces and more without the hassle of making homemade. The flavor profiles include:
- Duck Bone Broth: The savory, full-bodied flavor is a staple component in French and Asian cuisine, and comforting sipped straight from a mug
- Poultry Bone Broth: A rich blend of chicken, turkey and duck creates a well-rounded flavor profile that works well in virtually any recipe
Pacific, the number one selling broth brand in the natural/organic category, pioneered shelf-stable bone broth in 2014 – launching a new category with its line of sippable Organic Chicken and Turkey Bone Broths, flavored with herbs like lemongrass and rosemary. Category sales have more than tripled in the past year, with the quality and convenience of shelf-stable leading the market above frozen and chilled.*
“As the leader in natural and organic broth, we’ve been at the forefront of the bone broth resurgence since the beginning, bringing exciting and unexpected flavors to consumers’ pantries,” said Ben Hummel, senior brand manager for Pacific Foods. “When we looked to expand on the five varieties we already offered, duck and poultry were a natural choice. We think our fans will connect with these new specialty options.”
As with its other bone broths, Pacific’s Organic Duck and Organic Poultry Broths are made with only humanely raised animal proteins and certified organic ingredients. Packaged in 8 ounce, BPA-free aseptic cartons, they’re currently rolling out at select West Coast natural food retailers and will be available online this fall with a SRP of $4.99 – $5.59 per carton.
About Pacific Foods
Founded in 1987 in Tualatin, Ore., Pacific Foods is dedicated to sourcing simple ingredients cultivated through sustainable practices, making products that nourish, and increasing access to healthy, wholesome foods. It offers a wide variety of organic products, including flavorful soups, sauces, broths and stocks, as well as the broadest range of non-dairy beverages and a growing collection of dips, meals and sides. Pacific’s delicious, nutritious foods are inspired by traditional recipes made convenient for busy, health-conscious consumers. The company’s products are sold throughout the U.S. and Canada in mainstream grocery and natural food stores. For more information, visit www.pacificfoods.com.
*SPINS MULO (multi-outlet) Natural channel and Specialty Gourmet channel, 52 weeks ending Jan 22, 2017 shows US retail sales more than tripled to $19.7m