COLUMBUS, OHIO– Columbus, Ohio coffee roaster Crimson Cup Coffee & Tea and award-winning local jerky maker Charqui Jerky Co. have paired up to introduce “Morning Buzz,” a coffee-flavored beef jerky. The flavor combines Crimson Cup craft coffee and Charqui’s handcrafted beef jerky, which is made from American-sourced beef and all-natural ingredients. The result is a high protein, low fat, low carb artisanal snack with a flavor kick from coffee, cocoa, cayenne pepper and molasses. The product contains a small amount of caffeine.
“We are thrilled to partner with another local small business in introducing this innovative new product to Columbus,” said Crimson Cup Founder and President Greg Ubert. “We attribute a large part of our success as a coffee roaster and coffee shop franchise alternative to our support for local communities and entrepreneurs. We succeed when our customers and partners succeed.”
Charqui Jerky Owner Matt Salts began developing a new jerky with coffee, cocoa and cayenne pepper flavors last fall. “During tasting events, our customers were blown away by the combination,” he said. “But some people expressed a desire for a stronger coffee flavor.”
From there, he took the products to the coffee experts at the Crimson Cup Innovation Lab. “They were just crazy enough to hear us out and helped us drive the product home,” he said. “When we tried their craft coffee, everything just clicked. From there it made sense to introduce this extraordinary flavor together. I’m extremely excited to bring this unique product to market.”
Morning Buzz jerky is available at Crimson Cup Coffee Houses in Clintonville and Upper Arlington. A one-ounce bag retails for $4.99.
About Crimson Cup Coffee & Tea
Columbus, Ohio coffee roaster Crimson Cup Coffee & Tea is Roast magazine’s 2016 Macro Roaster of the Year. Since 1991, Crimson Cup has roasted sustainably sourced specialty and craft coffee in small batches, which it sells directly to consumers and as wholesale coffee beans. The company also teaches entrepreneurs to run successful coffee houses through its coffee franchise alternative program, which includes a coffee shop business plan. Crimson Cup coffee is available through a community of more than 350 independent coffee houses, grocers, college and universities, restaurants and food service operations across 29 states, Guam and Bangladesh, as well as the company’s own Crimson Cup Coffee Houses. To learn more, visit crimsoncup.com.
About Charqui Jerky Co.
Charqui Jerky Co. produces high quality, all natural, award-winning jerky out of an Ohio Department of Agriculture inspected facility in Powell, Ohio. Charqui Jerky Co. generates contemporary flavor profiles using simple, recognizable ingredients such as all-American beef, local honey, molasses, 100 percent natural fruit and vegetable juices and custom spice and seasoning blends. There are no artificial ingredients or chemical preservatives. In 2013, Charqui Jerky Co. received the 1st place award at the Ohio Association of Meat Processors award show (whole muscle jerky division). For more information, visit charquijerky.com.