Kuli Kuli is the leading moringa brand in the US. Moringa is a naturally energizing leafy green packed with protein, antioxidants and vitamins. Kuli Kuli sources only the highest quality, most nutritious moringa through direct relationships with family farmers and women’s cooperatives around the world. Kuli Kuli’s moringa powders, bars and wellness shots are sold in 11,000 stores nationwide.
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Over the past decade, consumer interest in immunity boosting products and ingredients has been steadily on the rise. But the outbreak of the coronavirus has pushed that into overdrive: Between January and April, social posts mentioning “immunity” increased 134%, according to flavor provider FONA International.
The Checkout: Albertsons Moves Plated to Private Label, Honest Tea Co-Founder to Focus on Beyond Meat
Albertsons moves Plated to private label, Honest Tea co-founder to focus on Beyond Meat, Mondelez studies snacking and more in this week’s Checkout.
When moringa-based food and beverage brand Kuli Kuli launched onto the market in 2014, its founder and CEO Lisa Curtis claims “virtually no one” had heard of the superfood plant. Today, Kuli Kuli launched in 2,500 Walmart locations, a significant gain in its ongoing efforts to make this lesser known ingredient appeal to the mainstream consumer.
Moringa-based food and beverage brand Kuli Kuli announced yesterday it has raised $5 million in a Series B round co-led by product development company Griffith Foods and previous investor eighteen94 capital, the venture capital arm of the Kellogg Company.
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