Mark Murphy
Posts by Mark Murphy
McCormick to Merge with Unilever’s Food Biz in $45BN Deal, April Fools Special, Beef Tallow Bars & More
This week, we’re asking the difficult questions about April Fools in an AI-fueled society, breaking into tough categories, and figuring out how to get innovative brands into hotel minibars. Hey, what more could you ask for?
Good Girl Bags & Tags $3M Funding, Gen Z Ditches Legacy Brands, Coachella Noodle Fest & More
This week, we’re laying down the plant-based chicken law with Eat Just’s new SKU, breaking into the UK market, and getting married on the cheap thanks to a cookie delivery biz. Hey, what more could you ask for?
Laoban Bags $7M, Habiza Dips into Fresh Funding, Guillermo del Toro’s Latest Masterpiece & More
This week, we’re crystal balling what comes next for Bachan’s post-acquisition, figuring out how to debrief from Expo West, and cracking open a can of mini sourdough croutons. Hey, what more could you ask for?
Morinaga Picks up My/Mochi, Creatine & Collagen at Expo West, Ranch Goes to Europe & More
This week, we’re continuing our Natural Products Expo West deep dives, opening up about open source CPG brands, and buttering up a lovely crisp sandwich. Hey, what more could you ask for?
Expo West Spectacular, Mezcla’s $9.5M Series B, Absolutely Shredded Bulls & More
This week, we’re hitting the proverbial pavement at Natural Products Expo West, waking up to a seriously savory breakfast, and getting our asses handed to us by a protein-fueled cow called David. Hey, what more could you ask for?
Olyra Secures $3.5M Debt Refinance, Hippeas Rebrands, Margarita Day Records & More
This week, we’re taking a look at a newly formed chocolate conglomerate cocoa foundation, reheating a bagel for breakfast, and getting absolutely blasted on a margarita booze cruise. Hey, what more could you ask for?
Hungryroot Hits $700M Revenue, Understanding Non-UPF Verified, CPG Cookbooks & More
This week, we’re reading aloud a letter from H.B. Reese’s grandson to Hershey, taking a look at Mighty Spark’s mighty expansion goals, and boarding the USS Captain Morgan. Hey, what more could you ask for?
Kraft Heinz Calls Off Breakup, FoodStory Enters the Octagon, Buttery Apparel & More
This week, we’re discovering how to turn an idea into a retail success, keeping tabs on Barron Trump’s beverage play, and discovering how Khloud is getting itself into a real pickle. Hey, what more could you ask for?
TRUBAR Goes Private for $173M, is Cocoa Cooling Off?, Game Day Predictions & More
This week, we’re investigating the significant tranche of M&A deals that defined the month of January, revealing who just bought squeezy sauce sensation Bachan’s, and making some ill-fated Game Day bets. Hey, what more could you ask for?
Oats Overnight Secures $45M, Chicken Feed Fight, Will Shat Raisin Bran & More
This week, we’re discovering how to navigate volatile supply chains, stuffing as many gummies down our throat as the FDA allows, all while getting in on America’s next big craze: curling (yes, really). Hey, what more could you ask for?
