Product Launch
Featured Product Launch Content
Beyond Meat Launches ‘Phytosphere’ Platform With Protein Powders and Savory Bars
Beyond Meat is launching a new “plant-powered” portfolio known as Phytosphere, marking the occasion by entering new categories including protein powders and savory protein bars.
Doich Unveils Protein Innovation As It Aims to Be ‘The LesserEvil of Confection’
Doich is gearing up to launch a line of Protein Cups in October, marking its first step beyond its flagship snacking dough. The new confection, which is free from seed oils and artificial sweeteners, will debut direct-to-consumer in 8-packs.
FUNDAY Natural Sweets Built Big Down Under. Now It’s Taking on the U.S.
Building a $100 million candy brand in a country of roughly 27 million people forced FUNDAY Natural Sweets to think beyond the better-for-you niche. Now, the Australian brand is seeking to translate that mass-market appeal to the U.S.
Additional Content
Tia Lupita Enters BBQ and Creamy Condiment Sets with a ‘Mexican Flavor Lens’
Armed with greater distribution capabilities from new parent company Vilore Foods, Tia Lupita is pushing further into the condiment aisle with four new SKUs.
Forager Project Bets Bigger On Greek-Style Line As Velocities Rise
Plant-based dairy brand Forager Project has expanded its high-protein Greek-style yogurt line with new sizes and flavors nearly a year after first debuting the format.
New Products: Jack Link’s Introduces Carnivore Bites, MìLà Unveils ‘Biggest Product Expansion Yet’
In this week’s new products roundup, Jack Link’s introduces a bite-sized, protein-packed snack, Primal Kitchen launches its first-ever dairy-based offerings, and MìLà announces its “biggest product expansion yet.”
How Cold Chain Operators Are Turning a Market Shake-Up into Opportunity with The Fit Bagel
The operators behind Cold Chain 3PL are expanding into branded consumer goods with a standalone company, The Fit Bagel, betting they can turn a market gap created by BetterBrand’s abrupt shutdown into a disciplined opportunity built on operational rigor.
TRUFF Debuts Its First Mild Hot Sauce
Truffle-enhanced condiment brand TRUFF is broadening its reach with non-heat-seeking consumers by introducing its first ever Mild Hot Sauce.
New Products: Coconut Cult Teams Up with MALK, Bitchin’ Sauce Goes Beyond Dips
In this week’s new products roundup, Purely Elizabeth enters the world of ingestible beauty, Coconut Cult joins forces with MALK and Bitchin’ Sauce ventures beyond the refrigerated aisle.
CPG Week Podcast: A Better Bagel Bootleg And Barron Trump’s Beverage Bet
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard dig into the latest development surrounding the beleaguered maker of The Better Bagel, Barron Trump’s involvement in a beverage startup and the recent departure of Impossible Foods’ chief executive. The podcasters also review the impact of deflated cocoa prices on chocolate makers and consumers at the checkout.
SIMPLi’s ‘Biggest’ Launch Signals Regen Ag’s Nutrient Density Claim Could Be Winning
SIMPLi rolled out its largest new product launch to-date, spanning 10 products across three categories and bringing the supply chain-oriented company’s mission to 13 countries total.
New Products: Collabs from A-Sha and Ghost, Plus Fly By Jing’s Hot Pot Bomb
In this week’s new products roundup, A-Sha seeks to transport consumers to Bikini Bottom with SpongeBob SquarePants-inspired ramen noodle cups, Fly By Jing introduces its “Hot Pot Bomb,” and Ghost bulks up classic childhood cereals with 17 grams of protein.
BetterBrand’s Former Shipping Company Launches ‘The Fit Bagel’
Easy Lunches & More, a specialized food delivery service that claims to be the “last retailer of Better Bagel,” is now shipping its own version of the product, called The Fit Bagel, after it was “ghosted” by the company, according to its Instagram page.