Product Launch
Featured Product Launch Content
NotCo Evolves CPG ‘Pain’ Into AI R&D Engine
NotCo’s “rollercoaster of evolution” has landed it at a point where its initial mission – to be the industry’s “AI-powered R&D engine” – is beginning to take shape.
TikTok and Tariffs Stoke Supply Chain Tension
Between TikTok’s influence, tariff impacts and the MAHA movement, innovating across the CPG landscape is more complex than ever. We spoke with a range of stakeholders during SupplySide Global to see how they are navigating ever-changing demands and constraints.
Laoban Tests New Growth Recipe With Bachan’s Collaboration
Asian frozen food brand Laoban teamed up with Japanese BBQ sauce slinger Bachan’s for its first-ever collaborative product launch, a limited-edition iteration of its newly-launched Taiwanese Popcorn Chicken.
Additional Content
New Products: Khloud’s Cinnamon Roll Protein Popcorn, Ben & Jerry’s Does Bars and Oreo Goes Zero Sugar
In this week’s notable new products roundup, Khloud Protein Popcorn seeks to reimagine a cozy classic treat, GHOST expands its protein cereal lineup in collaboration with General Mills and Oreo taps into the zero sugar craze.
New Products: Pistakio Unveils Panettone for the Holidays, Whoa Dough Does Snack Packs
In this week’s notable new products roundup, Pistachio and My/Mochi gear up for the holidays with seasonal offerings and SNAX-Sational Brands teams with Chiquita to launch its first product outside of popcorn.
Backed By Industry Vets, Smood Sweets Bets on Candy Dates As the Next Scalable Confectionery Platform
After debuting at the Sweets & Snacks Expo roughly six months ago, Smood Sweets is bringing its candy dates to Target stores nationwide this month, aiming to reimagine nostalgic candy for the masses.
RXBAR Rolls Into New Bites Format
Clean label protein snacks just got smaller. This week, Kellanova-owned RXBAR made its first move beyond its flagship format, launching a 2-SKU line of shelf-stable Protein Energy Bites.
Barry Callebaut Taps NotCo AI to Boost Chocolate Innovation
Chocolate manufacturer Barry Callebaut has partnered with NotCo to explore using artificial intelligence to develop new chocolate recipes.
New Products: Seasonals from Issei and Chocolove, Plus Maple Leaf Foods’ Mighty Protein Sticks
It’s nearly Thanksgiving, and brands are gearing up for the holiday season, from Issei’s new limited-edition Dark Chocolate Covered Peppermint Mochi Gummies to the return of Chocolove’s Tree-Shaped Bites.
Banza Marks 11 Years With New Hires, New Products and a Stronghold in the Mainstream Pasta Aisle
When Banza hit the market in 2014, it set out to bring the humble chickpea to the masses with its novel, better-for-you pasta. Fast forward 11 years, and the brand has established a strong foothold in the mainstream market as the number 5 brand in the U.S. (according to the company), expanded its team with… Read more »
How Iconic Candy Is Reviving and Modernizing Nostalgic Confections
Iconic Candy is seeking to make retro candy brands like Creme Savers, Bubble Jug and Regal Crown accessible to adults who remember them from childhood, as well as a new generation of consumers.
New Products: Oishii Ventures into Pantry Staples, Oui’d Chef Debuts With THC-Infused Drizzling Oils
In this week’s notable new products roundup, Oishii ventures beyond the produce set, Lentiful and Kevin’s Natural Foods gear up for Thanksgiving, and Oui’d Chef infuses drizzling oils with THC.
Novak Djokovic Backs Corn-Free Popcorn Cob In $5M Seed Round
Popped sorghum brand Cob has closed a $5 million seed round led by tennis legend Novak Djokovic, as it positions itself as a healthier alternative to popcorn.