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King Of Pops’ Unconventional Popsicle Path To Success
Despite its relatively low name recognition nationally, the brand is steadily building its wholesale and cart franchise business after divesting its refrigerated distribution company, Perfect 10 Foods (P10), to Rainforest Distribution in January.
Saffron Road’s ‘Ambitious’ Rebrand Taps MAHA, GLP-1 Trends
The frozen meal maker is introducing its “most ambitious brand refresh” in its 15-year history, according to founder and CEO Adnan Durrani, as it aims to align with today’s consumer trends, including the growing anti-seed oil sentiment and an insatiable appetite for protein.
Scaling Smarter: Behind IQBAR’s Ecomm-To-Retail Strategy
IQBAR has intentionally carved out space in categories that don’t cannibalize each other as it has expanded from ecommerce into over 12,000 retail doors.
Additional Content
Expo West: TiNDLE’s Take On Crossing Plant-based Category Lines
As the plant-based alternative segment has matured, a handful of brands have tried to cross category lines and TiNDLE is the latest challenger.
Expo West Notebook: Sweet Loren’s Steps Beyond Sweets; Oakberry Enters U.S. CPG
In our latest news roundup from Expo West 2024, Sweet Loren’s looks to savory, gluten-free innovation, Oakberry looks to bring açaí pints to U.S. consumers, morning meals go mini and more.
Expo West Notebook: Tattooed Chef Emerges From Bankruptcy; TiNDLE Expands Into New Categories
This latest news roundup from Expo West 2024 highlights the reemergence of Tattooed Chef from Chapter 11, TiNDLE’s U.S. expansion into the beverage category, Dr. Praeger’s pushes crunchy innovation and the K-food craze continues.
Expo West: Actual Veggies Expanding with Super Fries
The purveyor of premium plant-based patties has expanded into the frozen fry segment in its pursuit to reinvent fast-food favorites.
RXBAR’s Rahal Launches New Protein Bar Brand
RXBAR co-founder Peter Rahal is back in the protein bar business and out as a managing partner at Humble Growth.
Expo West: Kuli Kuli Goes All In On Gummies and Blends
Moringa-focused nutrition company Kuli Kuli (#N2121) announced today it will debut four new products spanning two formats at Natural Products Expo West. But there’s a twist…
CPG Week: FTC Throws A Wrench Into The Kroger Albertsons Merger
This week’s podcast dives into the FTC’s challenge to the $24.6B Kroger/Albertsons merger, the potential of yaupon in energy beverages, and why Mason Dixie is betting consumers want more clean comfort food.
Mason Dixie Taking Bigger Bite Out of Breakfast
Building on its success in the breakfast sandwich category, Mason Dixie Foods is expanding its range of frozen heat-and-eat offerings with new elevated takes on traditional fast-food options rolling out this week at Whole Foods Market stores.
‘Challenge Accepted’: Zesty Z Pivots From Popcorn to Pita Chips
After a challenging couple of years, family-owned Mediterranean foods brand Zesty Z is aiming to start a new chapter for its business with this week’s launch of a line of twice-baked pita chips.
Going Vertical: RIND Snacks Acquires Granola Producer
RIND Snacks is vertically integrating with the acquisition of Vermont-based granola company Small Batch Organics and leasing a 15,000 sq. ft. warehouse where it will handle logistics and fulfillment.