Marketing
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Featured Marketing Content
Beyond Meat Launches ‘Phytosphere’ Platform With Protein Powders and Savory Bars
Beyond Meat is launching a new “plant-powered” portfolio known as Phytosphere, marking the occasion by entering new categories including protein powders and savory protein bars.
Doich Unveils Protein Innovation As It Aims to Be ‘The LesserEvil of Confection’
Doich is gearing up to launch a line of Protein Cups in October, marking its first step beyond its flagship snacking dough. The new confection, which is free from seed oils and artificial sweeteners, will debut direct-to-consumer in 8-packs.
FUNDAY Natural Sweets Built Big Down Under. Now It’s Taking on the U.S.
Building a $100 million candy brand in a country of roughly 27 million people forced FUNDAY Natural Sweets to think beyond the better-for-you niche. Now, the Australian brand is seeking to translate that mass-market appeal to the U.S.
Additional Content
First-Gen Brothers Launch Southeast Asian Condiment Line
The condiment category’s newest entrant is Auntie Rana’s, a Bangladeshi condiment line aiming to become a leader in Southeast Asian-inspired pantry staples.
Coconut Cult Tests the Power of Collaboration With 48-Brand NYC Pop-Up
During a 10-day span this September, Coconut Cult executed an “organic carnival” themed pop-up “experiment” featuring 48 food and beverage brands and reeled in over 10,000 attendees. Here’s how they did it.
New Products: Issei Mochi Gummies Gets a New Look, Graza Collabs with BjornQorn
In this week’s notable new products roundup, Issei celebrates its third anniversary by debuting a fresh new look, Graza ups its presence in salty snacks, and Bloom Nutrition teams with Tandy to bring its best-selling Sparkling Energy flavors into a gummy format.
Loopini: Italian Entrepreneur Cooks Up Protein Pizza On A Spreadsheet
Loopini is gearing up to roll out to its first chain retailer and close its first round of funding after a year of building the business online and within NYC indie grocers.
Marketing: Good Culture Launches Cottage Cheese-Inspired Streetwear
Good Culture collaborated with streetwear brand StayCoolNYC to design a limited-edition merch drop. The collection includes violet and cream-colored sweatpants and a hooded sweatshirt featuring a hidden pocket perfectly sized for a spoon.
NotCo Expands Beyond Plant-Based With Magnum Ice Cream Partnership
Today, The Magnum Ice Cream Company announced a new partnership with AI-driven food innovation company NotCo, marking the latter’s inaugural venture beyond its plant-based roots.
New Products: Protein Pints Bulks Up Portfolio, Day Out Snacks Unveils Seasonals
In this week’s new products roundup, Protein Pints adds two new ice cream flavors to its portfolio, Day Out Snacks prepares for the holiday season, and Evergreen goes deeper into waffles.
Will AI Reshape Shopping Habits?
Artificial intelligence is increasingly being used to reshape the shopping experience and bring more personalization to purchasing patterns.
Smooth Move: One Trick Pony Takes Peanut Butter Beyond the Jar with Popcorn Launch
Natural peanut butter brand One Trick Pony is venturing outside of the jar and into the salty snack category with the introduction of Caramel Crunch Peanut Butter Popcorn as it continues to “see how far we can take peanut butter,” co-founder Lucy Dana told Nosh. “We had a slide in our original pitch deck that… Read more »
New Products: Wickles Pickles Debuts First No-Heat Innovation, Sauz Shakes Up Pasta Night
In this week’s notable new products roundup, Wickles Pickles cools things down with its first no-heat offering, One Trick Pony ventures beyond the peanut butter jar, and Sauz launches four new premium pasta sauce flavors.