Innovation
Featured Innovation Content
Seeding Its Future: Smackin’ Fuels Growth With Vertical Integration
Sunflower seed snack brand Smackin’ has prioritized flavor innovation and manufacturing control to position for long-term growth.
Self-Manufacturing, Shelf-Stable Snacks Drive JonnyPops’ Expansion
JonnyPops has launched a freeze-dried innovation as it uses its manufacturing capabilities to scale further in conventional grocery.
From MrBeast to Biltong: Meat Snacks Flex New Muscles at NACS
Legacy meat snack brands showcased simple formulations, grass-fed beef options and premium-positioned products at NACS last week.
Additional Content
Notable New Products: Pickle Flavored Cheese Curds and Honey Hibiscus Vinegar
In this week’s roundup of notable new products, Daily Crunch and Beehive look for inspiration from the popular flavor pickle, and Banza launches what the brand says is its most requested pasta shape.
When Is a Pringle ‘Wholesome?’ Kellogg’s Bets on Black Beans and Sweet Potatoes
Kellogg Company is hoping consumers still get the once-you-pop-you-can’t-stop feeling from its new ‘wholesome’ take on Pringles.
Return of the Mac: 8 Myles Rebrands, Puts Comfort Food First
Fresh from raising seven-figures for its line of frozen clean-ingredient mac and cheese, 8 Myles has rebranded to Myles Comfort Foods and relaunched its flagship product with a new look and new SKUs.
Berger Does Bark: Former Hershey’s Brand Launches New Snack Line
Scharffen Berger is going deeper into snacking with the launch of BREAKS chocolate bark, offering the chocolatier and its president a chance to take on its former owner and employer, respectively.
Notable New Products: Upcycled Grain English Muffins & On-the-Go Cottage Cheese Medleys
In this week’s notable new products roundup, Bob’s Red Mill takes inspiration from an ice cream parlor favorite, Rumiano unveils a new look for its cheese products and Dr. Praeger’s launches a new littles flavor.
Sweegen’s Brazzein Sweetener Receives GRAS Status, Opens Lane For Product Innovation
Last week, ingredient company Sweegen received GRAS status for its new Ultratia line of brazzein sweeteners that claim to be 500 to 2000 times sweeter than regular sugar, marking another step forward in the race to create the next generation of better-for-you sugar alternatives.
Target Takes Ten Brands for Accelerator Cohort
Target announced its Takeoff Food and Beverage Accelerator program class of 2023. The mentorship program will help 10 emerging food and beverage brands successfully improve branding and marketing strategies.
Moving into Meals, Omsom Takes a ‘Saucy’ Approach to Instant Noodles
Omsom is taking its unique branding approach to the quick-ready meal category with a 4-SKU line of Saucy Noodles, marking the brand’s first major line extension since the company hit the market in May 2020.
Kraft Heinz Enters U.S. Spice Biz In Search of Incremental Sales
Seeking to add $2 billion in incremental sales from North American innovation efforts, Kraft Heinz Company announced plans to enter a new category in the U.S with the stateside launch of Just Spices.
In Bloom: Influencer-Led Nutrition Brand Launches Protein Bar
Los Angeles-based wellness brand Bloom Nutrition is branching out from powdered supplements with a four-SKU line of protein bars marking the influencer-driven company’s first foray into snack foods.