Innovation
Featured Innovation Content
Beyond CEO Brown: Protein Drink Pivot Hopes to Flip the Script for Brand
When Beyond Meat announced in January that it had developed its first ever beverage product, a protein drink line called Beyond Immerse, it was a move that appeared to come out of left field.
Harken Sweets Scores Major Kroger Expansion Backed by Selva Ventures
Harken Sweets, armed with new capital from Selva Ventures, is readying a major retail expansion with Kroger, adding roughly 2,000 doors and bringing its total retail footprint to around 7,500 stores.
How Manufacturing Is Fueling Jackson’s ‘Rocket Ship’ Growth
Seed oil-free snack brand Jackson’s is using its manufacturing structure to fuel innovations and new distribution channels.
Additional Content
Nestlé To Launch GLP-1 Focused Frozen Food Line
Nestlé taking aim at consumers using GLP-1 drugs with a 12-SKU line of frozen foods under a new Vital Pursuit brand set to launch in Q4 2024.
CVS Launches Well Market Store Brand, Will Phase Out Prior Private Label Lines
National drugstore chain CVS Pharmacy is the latest retailer to debut a revamped line of private label food and beverage offerings, announcing today the launch of Well Market, a new store brand featuring a variety of wellness and next-gen snacks and drinks.
High Hopes: THC Edibles Turn to Hemp
Banking on the success of low-dose beverages, the cannabis edibles category is circumventing the regulated market and expanding into hemp-derived THC to reach new consumers in regions where adult-use dispensaries are not accessible.
Retail: Good Food Holdings Envisions Grocery’s Tech-Powered Future
Good Food Holdings has kicked off a bold new era for the company with its adoption of new in-store technology at all five of its banners, adding amenities like digital item tags, smart shopping carts, and apps with A.I. capabilities.
CPG Week: Water That’s Not Beer And PE Firm Buys Cracker Company
On this episode of CPG Week, the team discuss developments in a spicy trademark dispute, water thats Not Beer and the first acquisition for a new PE firm.
They’re HERE: Nothing Spooky About These Real-World A.I. Uses in CPG
In between the grandiose visions of the A.I. future that have dominated the discourse, and the heaps of investment dollars flooding the sector, these programs are already being integrated into many aspects of life and business.
Ghost, General Mills Bring Nostalgic Focus to Protein Cereal Category
Why is a performance energy and protein brand expanding into the breakfast set? Ghost Lifestyle co-founder, CEO and self-described “cereal aficionado” Daniel Lourenco said “that’s the easiest question of all.”
Long Table Talks Popcorn Flour Pancakes, Post-‘Shark Tank’ Growth
Pancake and waffle mix brand Long Table is using its popcorn flour innovation to educate consumers on the importance of eating regeneratively grown, heirloom whole grains.
April Fools’ Gallery: Tic Tac, Tofurky and Tikka Masala Sunscreen
We’ve entered a new era of consumer goods, wherein brands have introduced such over-the-top innovations and collaborations in recent years that it has become nearly impossible to discern legit launches from April Fools’ prank products.
Expo West Gallery: Mighty Yum, SkinnyDipped and Doughlicious Unveil New Looks
Many brands took to this year’s Expo West to highlight rebrands and packaging refreshes across existing products and formats. Check out this gallery for the fresh new looks.




