Innovation
Featured Innovation Content
Beyond CEO Brown: Protein Drink Pivot Hopes to Flip the Script for Brand
When Beyond Meat announced in January that it had developed its first ever beverage product, a protein drink line called Beyond Immerse, it was a move that appeared to come out of left field.
Harken Sweets Scores Major Kroger Expansion Backed by Selva Ventures
Harken Sweets, armed with new capital from Selva Ventures, is readying a major retail expansion with Kroger, adding roughly 2,000 doors and bringing its total retail footprint to around 7,500 stores.
How Manufacturing Is Fueling Jackson’s ‘Rocket Ship’ Growth
Seed oil-free snack brand Jackson’s is using its manufacturing structure to fuel innovations and new distribution channels.
Additional Content
Nestlé USA Eliminates Artificial Dyes Across Portfolio
Nestlé USA has completed the removal of artificial colors from its U.S. food and beverage portfolio, marking a significant milestone in the company’s broader effort to align with shifting consumer expectations around ingredients, transparency and nutrition.
CPG Week Podcast: Meat Snack Mania, Celsius In Hot Water and Tom Brady’s Good Nut
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery discuss why analysts are bullish on the meat snack category, plus a new premium coconut water brand founded by Tom Brady. The hosts also talk about the strategy behind Morinaga’s acquisition of My/Mochi and an investigation into Celsius Holdings over marketing to minors.
Long Weekend Bets Freeze-Dried Soup Can Revive Stagnant Set
Long Weekend is modernizing instant soup using freeze-dried technology as it positions itself as a better-for-you convenient meal option.
CPG Week Podcast: Chicken In A Biscuit, Messi No Más, And a Can Of Cod
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard discuss WILDE Brands’ expansion into crackers made with chicken breast, the discontinuation of Lionel Messi’s sports drink brand, a functional beverage startup tackling menstrual symptoms, and David Protein’s sequel to last year’s seafood stunt.
David Introduces Canned ‘Cod 2’ to Highlight Portable Protein Products
David Protein, the bar brand founded by RXBAR creator Peter Rahal, is expanding its line of wild caught fish with Cod 2, a canned cod product intended to complement the flash frozen filet line it launched last year.
Reviews: Mauna Loa Dill Pickle Macadamias and Little Sesame Hummus
Mauna Loa jumps on the pickle flavor craze with a new roasted macadamia nuts offering. Little Sesame unveils a refreshed line of hummus.
Steakholder Foods Brings 3D-Printed Plant-Based Meat to U.S. Retail
The Israeli startup today announced the launch of Perfecta Premium Plant-Based Meat, a line of products using a proprietary process designed to mimic the complex textures of traditional animal protein.
CPG Week Podcast: Beyond’s Beverage Bet and Target’s THC Tactics
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard discuss the acquisitions of Brainiac and Van’s, Target’s expansion in hemp drinks, and Beyond’s big bet in beverages.
CPG Week Podcast: The ‘Carbone of Indian Food’ and Colostrum In A Can
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery discuss the stateside debut of Gymkhana Fine Foods, a premium Indian sauce brand with fine-dining roots and fresh capital. The duo also details the launch of a functional beverage highlighting colostrum as a key benefit. Additionally, Monica outlines the acquisition of mocktail maker St. Agrestis by The Wine Group, and Brad talks about productivity drink startup Neutonic’s latest funding round.
Carrie Underwood Enters CPG with HiNote Powder Brand
Award-winning musical artist Carrie Underwood is expanding her health and wellness app business fit52 into a CPG-aligned platform company with the launch of HiNote, a nutrition brand aimed primarily at female consumers.