Distribution
Read the latest natural food industry news and advice relating to distribution, wholesale, and direct store delivery (DSD). From reporting on changes in the distribution of products, to diving into the current state of play between food brands and distributors, the latest industry news and analysis provide context and best practices within a complex food distribution network.
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Featured Distribution Content
Can Beef Tallow Win The Bar Aisle? Prima Is Betting On It
Protein bar brand Prima is betting its grass-fed ingredient profile will win over conventional channel shoppers as it moves beyond natural.
‘We’ve Been Here’: Lulu Asian Kitchen Leverages Target Deal To Fuel Frozen Ambitions
Restaurant group Lulu Asian Kitchen has quietly built its CPG foothold in deli but is now expanding into the freezer section.
From Freezer Aisle to First Pitch: Protein Pints Joins Padres
The high-protein ice cream brand is partnering with the San Diego Padres to sell its top four flavors at concession locations inside Petco Park.
Additional Content
CPG Week: Why Did Guayakí Get A Name Change? Plus, Weed’s Web-Based Approach
On the CPG Week podcast, the team goes over Guayakí’s rebrand, hemp beverages in DTC and a check-in on a pair of recent Q1 earnings calls.
Distribution: Beyond Meat’s Chicken Pieces Hit Kroger, YumEarth Enters Club Channel
Alt-meat purveyor Beyond Meat has launched Beyond Chicken Pieces at over 1,900 Kroger stores nationwide. Capitalizing on consumer demand for high protein, the unbreaded chicken product features 21 grams of plant-based protein per serving.
Sunday Supper Taps Former Good Planet Exec As CEO, Launches $2.5 Million Seed Round
Frozen plant-based Italian food producer Sunday Supper has appointed former Good Planet COO Spencer Oberg as CEO as it readies to launch a $2.5 million seed round.
Distribution: ButcherBox Beefs Up With Target, Jesse & Ben’s Heads To Sprouts
Direct-to-consumer meat and seafood seller ButcherBox has expanded its digital reach by launching on Target Plus, Target’s third-party curated marketplace.
‘Insane Product-Market Fit’: BelliWelli Bids Goodbye To Bars To Focus on Fiber Powders
Digestive wellness brand BelliWelli bid a “bittersweet goodbye” to its soft-baked nutrition bars to focus on fiber powders, which are expanding nationwide at Walmart this week. The startup’s modern take on Metamucil – featuring added probiotics, electrolytes and collagen – wildly exceeded expectations following last year’s launch, said co-founder Kate Wilson.
Spring & Mulberry Refines Omnichannel Approach Amid Cocoa Headwinds
After expanding in grocery retail last year, Spring & Mulberry is embracing an omnichannel approach to distribution with new partnerships in wine retailers and department stores.
Distribution: Actual Veggies Partners With Eurest; Zesty Z Heads to Meijer
On the heels of its $7 million Series A round, chef-crafted veggie burger brand Actual Veggies has announced a partnership with Eurest, a leader in the non-commercial foodservice space for business and industry that serves the majority of Fortune 100 companies.
DayDayCook Looks To China, Bitcoin For New Growth
DayDayCook has partnered with prepared-meal producer Hewen Agricultural Technology Limited today to scale its ecommerce, foodservice and DTC business across mainland China.
CPG Week: The C-Store Opportunity
On this episode of CPG Week, the team explores how the convenience channel is offering fresh opportunities and new challenges to food and beverage brands.
Distribution: Hero Bread Hits Whole Foods; SAUZ Rolls Out To Sprouts
In this distribution roundup, Hero Bread hits Whole Foods nationwide, Sauz expands into Sprouts, and Lotus Foods partners with Walmart.