Juice Generation, a health food icon frequented by thousands of New Yorkers each day, proudly announces the launch of "Juiced Gelato," a line of gelato meticulously crafted from fresh, organic produce, now available for nationwide shipping. As it celebrates its 25th anniversary, Juice Generation continues to redefine industry standards, blending entrepreneurial ingenuity with a knack for capturing headlines through its first-to-market offerings and ingredients. This latest creation merges the smooth, creamy textures of traditional Italian gelato with the vibrant flavors of freshly cold-pressed juices.
Developed in collaboration with Italian Gelato Expert Cristiano Rossi over 12-months of meticulousblending, tasting, and reformulating, Juiced Gelato is a unique fusion of traditional Italian craftsmanshipand Juice Generation’s ethos of farm to scoop. This plant-based gelato line embodies Juice Generation’sextensive expertise in sourcing local produce and is packed with organically sourced fruits andvegetables, while delivering an unbelievably creamy, indulgent experience.
Juiced Gelato stands out with its foundation of fresh cold-pressed juices, the base for each flavor. Byincorporating a rainbow of fruits and vegetables, Juiced Gelato offers a nutritious indulgence that is bothrefreshing and nourishing, without any cane sugar or dairy, opting instead for just a hint of agave soflavors shine through. From super green and sparkling citrus to resplendent pink exotic, Juiced Gelato isavailable in seven creamy, tantalizing blends—fan favorites like Supa Dupa Greens, Get Your Green On, Citrus Super C, and Spicy Lemon, and unique creations like Celery, Carrot-Apple-Ginger—that marry theuplifting experience of drinking fresh juice with the indulgent pleasure of enjoying gelato.
The perfect sustainable pairing, Juice Generation has also launched Crunch Cone crumble made from theupcycled organic cold-pressed juice pulp, combined with chickpea and lentil flours. These crispy cookie crumbles add the perfect crunch and burst of flavors—refreshing greens and zesty citrus to the vibrantsweetness of carrot—to the gelato experience.
"We’re embarking on a new chapter with the launch of Juiced Gelato, a celebration of 25 years of innovation and growth at Juice Generation," said Eric Helms, Founder and CEO of Juice Generation. "From our roots in making fresh, raw juices accessible to New Yorkers, we've continually sought out new ways to inspire healthier living. Juiced Gelato is the latest expression of our commitment to pushing boundaries and providing our community with deliciously nutritious options that reflect our passion for wellness and innovation."
Juice Generation has been independently owned and operated since opening its first small juice shop inHell’s Kitchen in 1999, growing to become New York City’s premier juice shop with 20 busy locationsthroughout the city. The company's impact extends beyond its products; Juice Generation has peeled 10million bananas, made two million Supa Dupa Green juices, and served over 18 million customers in thepast quarter-century. Credited with introducing buzzy wellness trends and ingredients such as acai,mangosteen, and pitaya to the United States, Juice Generation remains a trailblazer in the healthindustry.
Juiced Gelato is available in two Juice Generation locations, Meatpacking and Williamsburg, both in New York, and is also available for shipping nationwide.