Fancypants Baking Co. Announces New Product & Distribution

Walpole, MA:  Fancypants Baking Co., a specialty natural cookie company, announces its expansion of its popular Brown Sugar Oatmeal Crunch cookies into Costco Wholesale.  The company introduces a new, larger club sized 20oz bag of its cookies which will be available in the Midwest and San Diego regions of Costco this fall.  “Since launching the Crunch cookie line several years ago, we have experienced overwhelming response to these cookies,” said Maura Duggan, co-founder and President of Fancypants Baking Co. “This expansion allows us to get our healthier cookies into the hands of more and more health-conscious consumers who are seeking healthy, natural cookies made in the U.S. With this growth, we continue our goal of producing the highest quality cookies for the health-conscious consumer; we will continue in-store demos to maintain high volume in the locations we are in. It’s a busy and exciting time for us.”

This new distribution comes immediately after receiving a Small Business of the Year awards from the Greater Boston Chamber of Commerce.  Fancypants Baking Co. is one of thousands of small businesses in the area, but among a handful of companies to receive this prestigious peer recognition.

About Fancypants Baking Co: Fancypants Baking Co. was founded in 2004 by husband and wife team, Maura Duggan and Justin Housman.  The company remains a family run business which ensures a high degree of quality and consistency. Fancypants produces an assortment of decorated seasonal cookie products as well as their “Crunch” line. The production of these baked products was moved from a small apartment and facility in Boston, MA to a new state-of-the-art facility located in Walpole, MA in 2014. The new facility was built to respond to a nationwide appeal and consumer demand. The company was one of the first of its kind to produce peanut and tree nut free cookies and also to use fruit and vegetable dyes in their hand-decorated cookies. All Fancypants Baking Co. products are free of GMOs and are Kosher certified. The company also bakes with fresh ingredients including cage free eggs, butter, and the purest flour and sugar. Freshness, unique flavors and quality can be recognized as the foundation of the company’s success. The proven concept of producing a health conscious product has resulted in consumer trust as well as brand recognition in all regions of the USA.