White Plains, NY (June 18, 2015)
Sabra Dipping Company, maker of America’s favorite hummus, introduced Pizza Hummus Singles to its line of dips and spreads, which includes more than 12 hummus flavors. Sabra’s rich, smooth Classic Hummus has been blended with fresh pizza inspired flavor kids love, including familiar herbs and spices like fresh basil and oregano. The single serving 2-ounce containers pair well with pita chips and vegetables and are easy to slip in a lunch box or backpack for on the go mini meals and snacks.
“With more than 25 million kids snacking every day – and plenty of busy adults, too, Pizza Singles present a better-for-you option in a favorite flavor Americans want,” said Rachel Zander, Associate Brand Manager at Sabra. “What makes our Pizza Hummus Singles so great is the convenience of a grab and go snack in a crowd-pleasing favorite flavor, packed with all of the fresh tasting ingredients consumers expect from Sabra.”
Just in time for back-to-school season, Sabra’s 2 ounce Pizza Hummus Singles launch in August and will be available in a 6 count package near Sabra’s other products in the deli section of major national retailers. They will retail for $4.99 for the 6 count.
About Sabra Dipping Company, LLC
Sabra Dipping Company, LLC is the leader in the refrigerated dips and spreads category and producer of America’s top-selling hummus. Sabra’s award-winning hummus, available in more than a dozen flavors, and a wide range of authentic and delicious dips and spreads, including salsa, guacamole, and Greek yogurt vegetable dips, can be found nationwide in club stores, supermarkets, specialty retailers and through food service. Sabra operates a silver LEED certified factory in Virginia, and has received an A-Classification from the British Retail Consortium (BRC) audit board for food safety for its California Salsa plant every year since 2011. Find Sabra atwww.sabra.com, www.facebook.com/sabra and @Sabra on twitter.
Sabra Dipping Company was formed as a U.S./Canadian joint venture between Strauss Group and PepsiCo. The Sabra joint venture draws on both Frito-Lay, a division of PepsiCo, and Strauss Group’s expertise to continue building this growing business.
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