Description

Tom First, Managing Partner of First Beverage Group, offers his advice on how to land a distributor and how to make that partnership a success. 

Details

Category

Distribution

Tags

Beverages , Snacks

Run Time

11 minutes 14 seconds

Last Updated

4/7/2015

Table of Contents

• 2 minutesWhat should a new company look for in a distribution partner?
• 2 minutesAre there significant advantages of using one form of distribution versus another?
• 1 minutesHow do I get a meeting with a distributor?
• 3 minutesWhat are distributors looking for in a brand?
• 59 secondsShould I look to use multiple forms of distribution to deliver my product to stores?
• 37 secondsWhat’s the typical length of a distributor deal?