Veggiecraft Farms

Veggiecraft Farms, one of the fastest-growing veggie-based pasta brands, introduced Cauliflower Rotini, the latest pasta shape in its line of vegetable-based pastas that promise veggies in every bite.

Dip and salad dressing brand Litehouse Foods is ready to expand beyond the produce section after announcing today that it had completed the acquisition of pasta alternative company Veggiecraft Farms in July. Terms of the deal were not disclosed.

Veggiecraft Farms announced the availability of its shelf-stable, gluten free Microwaveable Pasta Cups Made with Cauliflower and Sweet Potato at over 2,000 Walmart locations nationwide as well as Walmart.com.

CPG studio Brandable sees an opportunity to disrupt the food industry via distinctive brands catered to young shoppers. Its most recent launch, Veggiecraft Farms, is the first case of Brandable springing into the plant-based CPG set — taking a fresh route through center-store.

This year’s NACS trade show featured a wide range of innovation in fruit, vegetable and protein-powered snacks — including new single-serve sizes ripe for c-store placement. In this gallery, we highlight a handful of new products from the show that forecast a future of wellness-minded on-the-go snacking.