When looking at today’s kids snacking landscape, and the increasing childhood obesity problem, we recognized a severe lack of cool, kid-first, better-for-you brands. So, in 2019, we created Mavericks Snacks with a mission to empower kids to fuel their greatness with lightning bolts of goodness made for adventures of all shapes and sizes! Using high quality, all natural, non-GMO ingredients that are school safe (no peanuts), our snacks deliver kid-first flavors, like birthday cake and pizza, without the junk (free from artificial colors, preservatives, sugar alcohols, and syrups)! We believe in taking meaningful positions regarding sugar and whole grain, and worked with a pediatric nutritionist to create offerings best suited for our demographic’s needs, not retro-fitting adult offerings for kids! All six items within our portfolio meet the USDA’s “smart snacks” requirements, come in 8-count multi-packs, and feature an interactive game in every box! Cookiez: ‘For Smart Cookiez’, our cookies have 40% less sugar than the leading competitor, with only 5g sugar per serving. Offered in 3 delicious, kid-first flavors, including: • non-stop choc • birthday cake • double trouble choc Crackerz: ‘Super Snackers Eat Crackerz’, a better-for-you option made with whole grains (8g per serving)! Offered in 3 delicious, kid-first flavors, including: • eazy cheesy • itza pizza • straight-up original Learn more at: www.mavericksnacks.com.
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Over the coming months, Green Park Brands, the producer of Hippeas, will launch Maverick Snacks and CO Chocolate, a pair of new brands aimed at giving the parent company a foothold in three new categories: crackers, cookies and confection.
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