Supercharge: Marketing & Branding: Event Welcome; The Marketing Funnel: From Awareness to Purchase
Apr. 20, 2021 at 3:44 PM
To play this video, become a BevNET/NOSH Insider or Login.
Yasso CMO Andy Judd will share strategies for building marketing programs that hit consumers from discovery through purchase, while also offering advice on getting buy-in from another important set of constituents: your co-workers. The discussion will center on the marketing funnel and ways that the whole business can understand and energize its approach to marketing.
Related Videos
Supercharge: Marketing & Branding - Field and Experiential Marketing in the Age of COVID
Featuring Mari Lee the VP of Beverage Marketing at Nutrabolt.
Supercharge: Marketing & Branding - Renovate Your Brand to Ignite Growth
Featuring Deb Holt, CMO, Real Food From the Ground Up, Jason Harty, CMO/ GM Consumer Direct, Theo Chocolate and Vilma Livas, CMO, Nature's Bakery.