Thinking Critically About Portfolio Management & Product Assortment

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The day will end with a presentation by John Becker, the CEO of Pamela’s and Ancient Harvest. After the quinoa company acquired the baking and pasta brand in 2020, Becker and his team had to decide how each brand should push ahead, and what it could offer consumers. Fresh off a rebrand of Pamela’s, Becker will share with the audience how they can turn a critical eye to their own portfolios, building an array of products that can lead them into the future.