After taking a deep dive into the category dynamics and trends on the Expert Analysis portion of the show, the focus for this month’s episode of Category Close-Up: Sports Drinks shifts to the brands that are driving the action on-shelf in retailers nationwide.
On this edition of Product Showcase, you’ll hear about the latest product innovations and brand updates from a host of brands and entrepreneurs, including:
Brian Burgdorf, Chief Strategy Officer, Defiance Fuel
Daniel Berg, CEO & Founder, DRNX Adaptogenic Waters
Jarred Smith, Co-Founder, NOOMA
Fran Harris, Founder & CEO, Electra
Sanjeev Javia, VP of Product Development, Splash Beverage Group
Retailers, investors and other industry executives can learn more about a wide range of brands and products by accessing our Category Close-Up: Digital Download — a collection of digital images and sales sheets from sports drink manufacturers and suppliers.